by Vinay Koshy | Oct 25, 2017 | Business, Featured, Lean marketing, Marketing, Small Businesses
In 2011 Filip Tysander launched a small startup that by 2015 had revenues of over $180 million. He did this in a crowded market by bypassing traditional marketing methods. Instead he invested (and continues to invest) in a low-cost marketing strategy that facilitates...
by Vinay Koshy | Oct 12, 2017 | Featured, Lean marketing, Marketing, Small Businesses
The majority of new businesses start with a shoestring budget but why does that have to be a bad thing? Having a smaller budget means you can be more creative and focused on seeking out new ways to market your business. There are plenty of marketing tactics that suit...
