How do you feel when you acquire a new customer? Excited? Of course. But before sealing the deal with the …
12 Best Customer Lifecycle Marketing Software [Pricing, Features] Read More »
The age of the customer has changed the rules of business. Companies have now shifted their focus away from products …
10 Customer Management Strategies to Boost Customer Loyalty Read More »
Oftentimes, marketers focus on converting new customers, which is excellent. Still, statistics show that 65% of sales are from existing …
14 Great Win-Back Email Examples Customers Can’t Resist Read More »
The importance of customer satisfaction cannot be overstated. According to HubSpot, 93% of customers are likely to make repeat purchases …
24 Customer Service Tools for Great Retention Rates Read More »
Brand development is a journey. Unfortunately, it’s one that many marketers overlook. Without a definite brand awareness strategy, you’ll lose …
The world of sales has so many acronyms, like ARR (annual recurring revenue), CAC (customer acquisition cost), SQL (sales-qualified lead), …
MEDDIC Sales Methodology: What Is It and Why You Need It Read More »
With the rise of eCommerce, businesses of all sizes are turning to email marketing to reach their customers and drive …
eCommerce Email Copy: 12 Tricks to Drive More Conversions Read More »
Customers will be hopping from store to store to grab amazing holiday season deals and to purchase gifts for their …
How To Write The Perfect Christmas Email [+ Fresh Subject Lines] Read More »
What does it mean to have happy customers? What does it take to get there? And why should you invest …
Empathy is one of the most important things you can do if you want to build a successful business. In …
How To Build Customer Intimacy & Drive Your Business Forward Read More »
Omnichannel marketing is the seamless cooperation and integration of multiple channels businesses use to interact with customers — from messaging, …
All the Basics of Omnichannel Marketing (+ Examples) Read More »
Whether you are a B2B or a B2C company, customer needs are paramount. That’s why customer-centric companies are 60% more …
The Extraordinary Power of Customer Needs & How to Solve Them Read More »