Wishpond Alternatives: Similar Email Tools for Your Business

Wishpond Alternatives

Choosing the right marketing platform can be quite daunting, with all the different competitors, pricing plans, and features out there. 

Say, for example, you have come across Wishpond.

You’ve come across Wishpond, and you are looking to make a broad sweep of its competitors before settling on one worthy platform. 

Then you’ve come to the right place. 

Here, we’ll show you why you might be better off considering an alternative to Wishpond – without burning a hole in your wallet. 

Let’s jump right in. 

An Overview of Wishpond

Wishpond is an all-in-one suite to help businesses thrive.

With millions of leads generated by its customers, Wishpond’s features include marketing automation, call tracking, lead management, advertisements, and landing page builder. 

Wishpond Pricing

Wishpond offers a three-tiered pricing plan, named rather funkily:

  • Starting Out
  • Everything You Need
  • Rapid Growth

The ‘Starting Out‘ plan is priced at $49/month and includes email drip campaigns, marketing automation, landing pages, social contests, and so on.

The intermediate ‘Everything You Need‘ plan is the most popular one, with features such as A/B testing, APIs, and 2500 leads in addition to the beginner plan features.

It is priced at $99/month. 

The advanced ‘Rapid Growth‘ plan starts at $199/month for 100,000 leads and goes all the way up to $2989 for 1 million leads.

Features include customer support and coaching and all the features from the ‘Everything You Need‘ plan. 

The Cons of Wishpond 

Wishpond’s biggest drawback is upscaling.

As your business grows and you bring in more leads, you will need a bigger plan.

Once you get past 2,500 leads on Wishpond, it gets costly.

For example, you need to pay a meager $49 a month for 1000 leads.

However, you need to pay $603 if you need to store more than 100,000 leads. 

So, before dishing out a considerable portion of your company’s funds on a platform, check out this article for an in-depth review. 

Here, we compare Wishpond alternatives to help you find the one that fits your needs perfectly. 

Top 5 Wishpond Alternatives

To put your mind and wallet at ease, we have compiled a list of five best alternatives to Wishpond.

Let’s compare their features, pricing, pros, and cons to help you arrive at an informed decision. 

Here are five Wishpond competitors:

  • EngageBay
  • HubSpot
  • ActiveCampaign
  • Sendinblue
  • Aweber

Let’s start, shall we?

#1. EngageBay

The first Wishpond alternative on our list is. 

Designed as an affordable alternative to expensive platforms like Wishpond and HubSpot, EngageBay is an all-in-one marketing and sales suite with four service plans – marketing, sales and CRM, service, and the all-in-one suite. 


EngageBay is neatly categorized into three sections, or ‘bays’:

Marketing Bay

This bay has everything you need to make your marketing campaigns a success.

With EngageBay’s automation tools, you can use triggers to automate tedious and repetitive tasks – thus providing a significant boost in productivity and efficiency.

 You can also build landing pages and forms from scratch using EngageBay design tools or choose from templates.

With a plethora of metrics, reports, and data, you can stay ahead of your competition by creating compelling and crisp marketing content. 

Sales Bay

Building deep and meaningful relationships with your customers should be your foremost goal if you want to grow your brand.

With EngageBay’s cutting-edge sales tools and free CRM, you can do just that. 

Features like deal pipeline, appointment scheduling, and task management make for a seamless experience. 

Service Bay

Track and solve problems, issue tickets, and get insightful reports through EngageBay’s service bay.

Access a comprehensive list of tools like automation, macros, canned responses, and support groups from the Service bay dashboard. 

You can interact in real-time with your customers through the live chat.

Since it saves and logs all your current and past conversations, you can easily classify them using different lists.

Additionally, you can pre-make solutions to live queries to produce a smoother customer service experience

You can check out EngageBay’s official demo in the video below: 


Pros and Cons

Let’s check out EngageBay’s boons and banes. 

  • The best value for money platform
  • Free CRM when you buy a plan
  • EngageBay has a free plan for those wanting to try it out
  • Free migration and onboarding session
  • Easy to use interface because of neatly categorized bays.
  • Not nearly enough templates
  • It has limited third-party integrations. However, this is set to change as EngageBay is adding new ones all the time. 


Now, the pricing. As mentioned above, EngageBay is one of the most affordable all-in-one platforms.

With a four-tiered pricing plan, both fledgling and established businesses can find the right fit. 

Free all-in-one suite

Unlike other platforms with hidden caveats, EngageBay’s free plan is truly free.

You get access to these features for $0:

  • Tag management
  • Tasks and deals
  • Email tracking
  • Outlook and Gmail integration
  • Predictive lead scoring. 
  • 1000 contacts
  • 1000 branded emails
All-in-one Basic suite

Starting at $14.99 per month, the Basic plan entails the following features, in addition to free features:

  • 1GB cloud storage
  • Canned responses
  • Social suite
  • Lead scoring
  • Conversational inbox
  • 10,000 branded emails
  • 15,000 contacts
All-in-one Growth suite

Starting at $49.99 per month, the Growth plan features these incredible tools, plus the Basic plan features:

  • A/B testing
  • Triggers, automation, workflows, and nodes
  • custom domains for landing pages
  • custom deal tracks
  • proposals
  • leaderboards
  • 25,000 branded emails
  • 50,000 contacts
All-in-one Pro suite

This is the most advanced and expensive plan offered by EngageBay – while still being cheaper than Wishpond and other alternatives.

In addition to the Growth suite tools, you get advanced features like: 

  • goals
  • call scripts
  • custom reporting and role management
  • web analytics
  • 50,000 branded contacts
  • unlimited contacts

#2. HubSpot

Founded in 2006, the company quickly rose to the ranks as a comprehensive marketing and email automation tool.

The company offers free CRM and a host of other ideal features for businesses – making HubSpot a great Wishpond alternative. 


All-in-one suite

With tools like marketing automation to tailor content, campaigns, and offers based on customer’s behaviors.

From lead management, analytics, SEO, and partitioning, HubSpot offers it all.

You can quickly monitor and track conversations, engagements, and brand mentions.

Additionally, HubSpot offers on-the-go optimization tips and advice when creating content – thus increasing search engine ranks. 


Advanced segmentation and targeted workflows can help create personalized campaigns.

You can also create visual and intuitive workflows for campaigns.

Nurture leads by automating workflows that use available customer data to produce relevant marketing material. 


Save time and increase productivity using HubSpot’s email templates. Customize your emails based on your customer’s preferences – thus adding a personal touch. 

Pros and Cons

Since HubSpot is a two-edged sword, let’s look at its pros and cons. 

  • Feature-rich and useful dashboard
  • Plethora of functionalities
  • all-on-one platform with marketing, sales, and customer support tools. 
  • Get very expensive quickly
  • Lower-end plans have limited features
  • The standalone setup might not be practical to use
  • Limited reporting features


Hands down, HubSpot is one of the most expensive platforms out there.

They offer both bundled and standalone plans.

Bundled plan pricing is as follows: 

Starter Growth Suite

This plan starts at $50 per month and offers these features: 

  • Email marketing
  • list segmentation
  • conversational bots
  • mobile forms
  • calling features
  • meeting scheduling
  • deal pipelines
  • conversation routing
  • canned snippets
  • simple automation
Professional Growth Suite

Pricing starts at $1,343 per month and offers the following: 

  • A/B testing
  • video management and hosting
  • custom reporting
  • website traffic analytics
  • Single Sign-On (SSO)
  • recurring revenue tracking
Enterprise Growth Suite

This is the top-end plan with a starting price of $4,200 a month.

Features include: 

  • Events API
  • Webhooks
  • Salesforce integration
  • Multi-touch revenue attribution
  • Call transcription
  • 1:1 video creation
  • Conversational routing

HubSpot also has a free plan with limited features, including email marketing, ad management, a dashboard, forms, and live chat. 

#3. ActiveCampaign

Let’s check out the second Wishpond alternative on our list – ActiveCampaign. 

This marketing automation platform provides its users with tools like CRM, email marketing, and machine learning. 


Marketing tools

With ActiveCampaign, you get access to powerful tools for your marketing needs, like goal tracking, automating forms, email follow-ups, and so much more.

ActiveCampaign also has email marketing tools like automated funneling, broadcasts, and autoresponders. 

Making automated workflows is relatively easy with ActiveCampaign. 


You can schedule events and appointments using integrated Google and Outlook calendars.

Plus, with ActiveCampaign’s advanced CRM features, you can segment your audience based on customer attribution and other factors – thus producing more personalized campaigns. 

Machine learning

This unique feature allows you to set up predictive sending, split automation, and advanced conditional content.

With ML, you predict customer’s preferences and send the right email at the right time – making for exceptional campaigns. 


With website messaging, you have the tools to put your business out to your audience and connect with them on a deeper level. 

With features including a feedback system, engagement tracking, and product recommendations, you can increase revenue and brand perception.

Additionally, you can create Facebook audiences to create customized and targeted ads. 

Pros and Cons

Now let’s talk about the advantages and drawbacks of using ActiveCampagin for your business. 

  • An affordable lite plan tailored for many small businesses and startups
  • powerful third-party integration, including WooCommerce, to help your business keep track of customer purchases.
  • Does not have a free plan – making it hard to play around ActiveCampaign’s feature. The 14 day trial period is not enough for many businesses to make an informed decision about the platform
  • Though the lite plan is affordable, others get quite pricey.
  • Fairly advanced features, making it hard for beginners to comprehend. 


ActiveCampaign has four plans: Lite, Plus, Professional, and Enterprise

With the lite plan, you get access to the following and much more. 

  • Marketing automation
  • Site tracking
  • Automation
  • Social media tools
  • Newsletter
  • Data migration
  • Autoresponders
  • Contact importing

The lite plan pricing starts at $9 per month for 500 contacts and goes all the way up to $405 per month for 100,000 contacts (if paid annually).

With the plus plan, you get everything from the Lite plan, and also includes:

  • Database syncing
  • Custom email designs
  • Conditional content
  • Sales automation and CRM
  • Advanced subscription forms
  • Advanced onboarding sessions

Pricing starts at $49/month for 500 contacts.

At the other end, you pay $319/month for 25,000 contacts (if paid annually). 

With the Professional plan, you get everything from the Plus plan, along with these tools:

  • split automation
  • one-on-one training for three months
  • predictive sending
  • customer attribution
  • up to 50 users

ActiveCampaign’s Professional plan pricing is as follows:

  • $129/month for 500 contacts
  • $279/month for 10,000 contacts
  • $479/month for 25,000 contacts
  • For 50,000 contacts and above, you get custom pricing

The Enterprise Plan offers premium and high-end features, including:

  • Uptime SLA
  • Custom CSS and HTML
  • Custom URL
  • unlimited email testing and users
  • dedicated account representative
  • customized marketing strategy with quarterly updates
  • Premium phone support

Pricing starts at $229/month for 500 contacts, all the way up to $399/month for 10,000 contacts.

You can opt-in for custom pricing for contacts above 35,000.

#4. Sendinblue

The third Wishpond alternative on our list is Sendinblue.

With an incredible array of features like Facebook chat, email and SMS marketing, and a seamless user interface, this is one viable alternative to Wishpond

This platform has helped more than 100,000 companies, making it ideal for small and medium businesses. 


Landing pages

With Sendinblue, you can create great landing pages using their drag and drop feature.

Templates are available if you want to jump-start your design process.

Sendinblue also offers the option to create signup forms. 

Marketing automation

With Sendinblue’s SMS marketing, your customers can receive timely promotional content about events, products, and services directly.

Also, transactional email tools can help you boost your revenue figures. 

With tools like APIs, e-commerce plugins, and SMTP relays, you can set up transaction emails.

Additionally, use their build in transactional email metrics like engagement rates, clickthrough, open figures, and deliverability value to obtain live data.

CRM and inbox

At the heart of every email marketing platform is CRM.

With Sendinblue’s built-in CRM, you can organize your clientele and contacts into lists and tag them.

With powerful segmentation features, you can create campaigns that resonate deeply with your audience. 

The inbox tool can help you keep track of open and pending queries so that your team can act accordingly. 

Pros and Cons

Now let’s check out both sides of the coin with a comprehensive list of pros and cons. 

  • Affordable pricing plans compared to other competitors. EngageBay, though, has the most affordable and value-for-money plans.
  • Personalized email correspondence and marketing to achieve superior results. 
  • A/B testing to obtain valuable metrics on emails and pages. 
  • Includes free plan
  • Lower end plans have basic support and minimized features
  • Though most plans are affordable, the higher-end plans are quite pricey and may not be budget-friendly for smaller businesses
  • Beginners may find the setup hard to navigate
  • Not mobile-friendly


Let’s talk pricing. Sendinblue has a four-tiered plan: Free, Lite, Premium, and Enterprise.

With the free plan, you get these: 

  • Shared inbox
  • Segmentation
  • Transactional email tools
  • CRM
  • Customized landing pages and sign up forms
  • Workflow editor tool
  • Up to 300 emails

With the Lite plan, you get all the free features, plus: 

  • Unlimited email sending per day
  • Option to remove the logo
  • A/B testing
  • 100,000 emails/month

Pricing starts at $25/month.

The premium plan is the most popular and includes the following features in addition to all the Lite plan tools: 

  • Facebook ads
  • multi-user access
  • heat map reports
  • workflows for marketing automation
  • live reports
  • up to three shared inboxes
  • integrations and plugins like RSS and Google Contacts
  • 1 million emails/month

Pricing for the premium plan starts at $65/month.

The top-end Enterprise plan is custom-priced and encompasses all the features of the Premium plan and much more: 

  • Single Sign-On (SSO)
  • Advanced heat maps and analytics
  • Customized number of email
  •  Dedicated IP
  • Unlimited landing pages and shared inboxes

#5. Aweber

The final Wishpond alternative on our list is Aweber – marketed as a powerfully-simple email marketing tool for startups and small businesses. 

Founded in 1998, the platform hosts a vast list of automation tools, list-creation, building landing pages, and reporting.



Aweber has a comprehensive suite of third-party integrations, from video insertions and social media to e-commerce.

With more than half a thousand integrations at your disposal, marketing and automation become a seamless experience. 

Integrations include BigContacts, ContactUs, and Salesforce. 

A/B testing

With split testing, use live and real user data to test your campaigns, generate insightful reposts, and then choose the best version to maximize reach and efficiency. 

Mobile usage

You can use Aweber Atom for creating and generating lists on the go.

You can also use Aweber Curate for designing and launching newsletters and Aweber Stats for metrics and useful reports.

These apps make Aweber portable.


With automation, you can choose from various triggers to automate and start workflows – saving time and improving productivity.

Landing page builder

Using templates and stock photos, you can design beautiful landing pages to convert viewers to customers. Aweber also has a responsive signup form builder. 


With segmented lists, you can personalize your campaigns and create tailored promotions, offers, and content. 

Pros and Cons

Let’s surf through Aweber’s pros and cons. 

  • Increased portability through mobile applications: Aweber Stats, Aweber Curate, and Aweber Atom
  • A vast number of integrations, including Salesforce and LiveAgent
  • Impressive list of landing page and email templates
  • Lacking in advanced sales features.
  • The free version is minimal
  • Pricing for businesses above 10,000 contacts gets expensive quickly.
  • Aweber has only two plans, forcing businesses to either pay for features they don’t require or pay less and sacrifice on features. 


Aweber offers a two-tiered plan: Free and Pro

With the free plan, you get access to these features: 

  • 3000 emails/per month
  • 500 subscribers
  • Single list
  • Subscriber tagging
  • Integrated Google Analytics
  • Email, signup form, and landing page templates
  • Email automation
  • WP plugins
  • Integrations
  • Free migration

With the Pro plan, you get access to the following features, in addition to the Free plan features: 

  • Web push notificaitons
  • Sales, webpage, and purchase tracking
  • A/B testing
  • Email and behavioral automation
  • Unlimited lists and subscribers

Pricing depends on the number of contacts. The Pro plan starts at $19 a month for 500 contacts and goes up as contacts increase. 

Summing It Up

Any of the five platforms we have mentioned might be an excellent alternative to Wishpond

Depending on your needs, EngageBay might be the best value tool for your money.

ActiveCampaign might be the way to go if you need advanced machine learning to do the work for you. 

Since Wishpond’s pricing can rise real quick, considering an alternative might be the best plan of action.

We hope this in-depth comparison has helped you make the right choice. 


Checkout our latest article:

Moosend Alternatives: Which Are the Best Tools to Consider in 2021?

Abdul Bashid

Abdul writes for EngageBay about marketing automation and CRM trends. He loves following updates on the best of all things tech and spends his free time binge-watching on Netflix.

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