{"id":13624,"date":"2021-11-12T06:05:21","date_gmt":"2021-11-12T06:05:21","guid":{"rendered":"https:\/\/www.engagebay.com\/blog\/?p=13624"},"modified":"2025-03-05T11:46:05","modified_gmt":"2025-03-05T11:46:05","slug":"convertkit-vs-mailchimp-vs-engagebay","status":"publish","type":"post","link":"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/","title":{"rendered":"Convertkit vs Mailchimp vs EngageBay: Which Tool is the Best for Small Businesses?"},"content":{"rendered":"<p>The email marketing industry has seen a lot of change over the last year.<\/p>\n<p>Today, there are more options than ever if you\u2019re looking to set up email broadcasts, build beautiful landing pages, convert more customers from&nbsp;email drip campaigns&nbsp;instead of paid ads, and so on.<\/p>\n<p>Although many new ways of reaching customers have come up, email marketing still remains the most effective strategy.<\/p>\n<p>The return on investment is about&nbsp;<a href=\"https:\/\/blog.hubspot.com\/marketing\/email-marketing-stats?toc-variant-b=\">40X<\/a>!<\/p>\n<p>But choosing a great email marketing software for your business is easier said than done. That&#8217;s why we&#8217;ve written this awesome and detailed guide for you.<\/p>\n<p><strong>In this guide, we&#8217;ll compare Convertkit vs Mailchimp vs EngageBay along the following lines:<\/strong><\/p>\n<ul>\n<li><strong>User interface<\/strong><\/li>\n<li><strong>Customer support<\/strong><\/li>\n<li><strong>Forms and landing pages<\/strong><\/li>\n<li><strong>Email builder<\/strong><\/li>\n<li><strong>Audience segmentation<\/strong><\/li>\n<li><strong>Pricing<\/strong><\/li>\n<\/ul>\n<p>All three of these <a href=\"https:\/\/www.engagebay.com\/blog\/best-email-marketing-software\/\" data-wpel-link=\"internal\">email marketing tools<\/a> offer drag-and-drop email campaign builders and integration with popular business applications like Zapier and WordPress.<\/p>\n<p>With these email marketing automation platforms, you can easily create opt-in forms, website popups, gather contact details automatically from other apps, and scale your marketing.<\/p>\n<p>To begin with, let\u2019s take a quick look at each of these three email software.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#What_is_ConvertKit\" >What is ConvertKit?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#What_is_Mailchimp\" >What is Mailchimp?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#What_is_EngageBay\" >What is EngageBay?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Convertkit_vs_Mailchimp_vs_EngageBay_Product_Comparison\" >Convertkit vs Mailchimp vs EngageBay: Product Comparison<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#1_Convertkit_vs_Mailchimp_vs_EngageBay_User_Interface\" >#1. Convertkit vs Mailchimp vs EngageBay: User Interface<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Convertkit_User_Interface\" >Convertkit User Interface<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Mailchimp_User_Interface\" >Mailchimp User Interface<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#EngageBay_User_Interface\" >EngageBay User Interface<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#2_Convertkit_vs_Mailchimp_vs_Engagebay_Customer_Support\" >#2. Convertkit vs Mailchimp vs Engagebay: Customer Support<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Convertkits_Customer_Support\" >Convertkit\u2019s Customer Support<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Mailchimps_Customer_Support\" >Mailchimp\u2019s Customer Support<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#EngageBays_Customer_Support\" >EngageBay\u2019s Customer Support<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#3_Convertkit_vs_Mailchimp_vs_EngageBay_Forms_Landing_Pages\" >#3. Convertkit vs Mailchimp vs EngageBay: Forms &amp; Landing Pages<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Convertkits_Forms_Landing_Pages\" >Convertkit\u2019s Forms &amp; Landing Pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Mailchimps_Forms_Landing_Pages\" >Mailchimp\u2019s Forms &amp; Landing Pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#EngageBays_Forms_Landing_Pages\" >EngageBay\u2019s Forms &amp; Landing Pages<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#4_Convertkit_vs_Mailchimp_vs_EngageBay_Email_Builder\" >#4. Convertkit vs Mailchimp vs EngageBay: Email Builder<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Convertkits_Email_Builder\" >Convertkit\u2019s Email Builder<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Mailchimps_Email_Builder\" >Mailchimp\u2019s Email Builder<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#EngageBays_Email_Builder\" >EngageBay\u2019s Email Builder<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#5_Convertkit_vs_Mailchimp_vs_EngageBay_Audience_Segmentation\" >#5. Convertkit vs Mailchimp vs EngageBay: Audience Segmentation<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Convertkits_Audience_Segmentation\" >Convertkit\u2019s Audience Segmentation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Mailchimps_Audience_Segmentation\" >Mailchimp\u2019s Audience Segmentation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#EngageBays_Audience_Segmentation\" >EngageBay\u2019s Audience Segmentation<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#6_Convertkit_vs_Mailchimp_vs_EngageBay_Pricing\" >#6. Convertkit vs Mailchimp vs EngageBay: Pricing<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Convertkits_Pricing\" >Convertkit\u2019s Pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Mailchimps_Pricing\" >Mailchimp\u2019s Pricing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#EngageBays_Pricing\" >EngageBay\u2019s Pricing<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp-vs-engagebay\/#Convertkit_Vs_Mailchimp_Vs_EngageBay_%E2%80%93_Which_Tool_Should_You_Choose\" >Convertkit Vs Mailchimp Vs EngageBay \u2013 Which Tool Should You Choose?<\/a><\/li><\/ul><\/nav><\/div>\n\n\r\n            <script>\r\n                var EhAPI = EhAPI || {}; \r\n                EhAPI.after_load = function() {\r\n                    EhAPI.set_account('ktb76s1540fl2hnhbqnrtd2npb', 'our');\r\n                    EhAPI.execute('rules');\r\n                };\r\n                (function(d, s, f) {\r\n                    var sc = document.createElement(s);\r\n                    sc.type = 'text\/javascript';\r\n                    sc.async = true;\r\n                    sc.src = f;\r\n                    var m = document.getElementsByTagName(s)[0];\r\n                    m.parentNode.insertBefore(sc, m);   \r\n                })(document, 'script', '\/\/d2p078bqz5urf7.cloudfront.net\/jsapi\/ehform.js');\r\n            <\/script>\r\n            <script>\r\n                function waitForEhForms() {\r\n                    const interval = 100; \/\/ Check every 100ms\r\n                    const checkAndLoad = () => {\r\n                        const params = new URLSearchParams(window.location.search);\r\n                        const elementorPreviewParam = params.get('elementor-preview');\r\n                        if (elementorPreviewParam && typeof EhForms !== 'undefined' && typeof EhForms.loadForms === 'function') {\r\n                            EhForms.loadForms();\r\n                            console.log('EhForms.loadForms() called successfully.');\r\n                        } else {\r\n                            setTimeout(checkAndLoad, interval);\r\n                        }\r\n                    };\r\n                    checkAndLoad();\r\n                }\r\n                \/\/ Call the function\r\n                waitForEhForms();\r\n            <\/script>\r\n        <div class='engage-hub-form-embed' id='eh_form_5161654467690496' data-id='5161654467690496'><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_ConvertKit\"><\/span><span id=\"What_Is_Convertkit\" class=\"ez-toc-section\"><\/span><strong>What is ConvertKit?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a title=\" and Convertkit\" href=\"https:\/\/convertkit.com\/\" target=\"_blank\" rel=\"nofollow external noopener noreferrer\" data-wpel-link=\"external\">Convertkit<\/a>&nbsp;is an email service provider (ESP) \u2014 one of the fastest-growing email software, in fact. It\u2019s also a solid <a href=\"https:\/\/www.engagebay.com\/mailchimp-alternative\">Mailchimp alternative<\/a>. Convertkit positions itself as an email marketing solution for content creators.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-10635 size-large\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/convertkit-home-1024x531.png\" alt=\"ConvertKit homepage\" width=\"1024\" height=\"531\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/convertkit-home-1024x531.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/convertkit-home-300x156.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/convertkit-home-768x398.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/convertkit-home-595xh.png 595w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/convertkit-home.png 1163w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>It has become a popular email marketing tool mainly because it is easy to use and has a ton of <a href=\"https:\/\/www.engagebay.com\/blog\/best-marketing-automation-tools\/\">marketing automation tools<\/a>. The platform also offers other features such as landing pages and sign-up forms.<\/p>\n<blockquote><p><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\">Since Convertkit\u2019s target audience is online content creators, it doesn&#8217;t offer a lot of features that a full-fledged business might need.<\/a><\/p><\/blockquote>\n<h2><span class=\"ez-toc-section\" id=\"What_is_Mailchimp\"><\/span><span id=\"What_Is_Mailchimp\" class=\"ez-toc-section\"><\/span><strong>What is Mailchimp?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a title=\" and Mailchimp\" href=\"https:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"nofollow external noopener noreferrer\" data-wpel-link=\"external\">Mailchimp<\/a>&nbsp;is one of the most prominent players in the email marketing space.<\/p>\n<p>The software is built for small and established businesses. Mailchimp is popular among agencies and marketers because of its versatility and intuitiveness.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-10695 size-large\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/Mailchimp-1024x481.png\" alt=\"Mailchimp homepage\" width=\"1024\" height=\"481\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/Mailchimp-1024x481.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/Mailchimp-300x141.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/Mailchimp-768x361.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/Mailchimp-595xh.png 595w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/10\/Mailchimp.png 1286w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Customers can send and track email campaigns, promote their products, and boost customer engagement.<\/p>\n<p>The platform also offers advertisements, automated emails, social media marketing tools, and AI-assisted creative content.<\/p>\n<p>For email campaigns, Mailchimp has a&nbsp;library of pre-built templates&nbsp;that users can edit and customize.<\/p>\n<p>These same templates may be used in automated email workflows and&nbsp;<a href=\"https:\/\/www.engagebay.com\/blog\/email-drip-campaign\/\" data-wpel-link=\"internal\">drip campaigns<\/a>.<\/p>\n<p>If you want to watch a video comparing Mailchimp with ConvertKit, watch this:<\/p>\n<div class=\"ast-oembed-container \" style=\"height: 100%;\"><iframe title=\"ConvertKit vs Mailchimp - Removing all Guesswork (For 2024)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/lJDGQhxjEo8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_EngageBay\"><\/span><span id=\"What_Is_EngageBay\" class=\"ez-toc-section\"><\/span><strong>What is EngageBay?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/www.engagebay.com\/\" data-wpel-link=\"internal\">EngageBay<\/a>&nbsp;is an&nbsp;all-in-one digital marketing suite&nbsp;that offers tools for sales, marketing, and customer support.<\/p>\n<p>EngageBay is ideal for small-scale companies and businesses that need tools to market their products and services, capture and nurture potential customers, and offer consumer support.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-16999 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/engagebay-new-screenshot.png\" alt=\"Engagebay homepage\" width=\"1185\" height=\"862\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/engagebay-new-screenshot.png 1185w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/engagebay-new-screenshot-300x218.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/engagebay-new-screenshot-1024x745.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/engagebay-new-screenshot-768x559.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/engagebay-new-screenshot-595xh.png 595w\" sizes=\"(max-width: 1185px) 100vw, 1185px\" \/><\/p>\n<p>With EngageBay, businesses can align their marketing, sales, and service requests on one platform.<\/p>\n<p>Marketing teams can manage contacts and audiences, trigger email campaigns, enable notifications, design&nbsp;<a href=\"https:\/\/www.engagebay.com\/marketing\/landing-pages\" data-wpel-link=\"internal\">landing pages<\/a>, and sign-up forms.<\/p>\n<p>The sales dashboard offers tools for effective lead management. Sales teams can visualize all the deals, automate recurring tasks, schedule online appointments, and analyze real-time sales reports.<\/p>\n<p>The&nbsp;free customer support solution has features that include a helpdesk, LiveChat, canned responses, autoresponders, and a full-fledged ticketing system.<\/p>\n<p>Support teams can track unlimited customer service ticket requests, chat with customers 24\/7, and organize various support groups around the most important customers or products.<\/p>\n<blockquote><p><em><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/promotional-email\/\">Read also: Promotional Email &#8212; How To Write Emails That Convert<\/a><\/em><\/p><\/blockquote>\n<h2><span class=\"ez-toc-section\" id=\"Convertkit_vs_Mailchimp_vs_EngageBay_Product_Comparison\"><\/span><span id=\"Convertkit_vs_Mailchimp_vs_EngageBay_Product_Comparison\" class=\"ez-toc-section\"><\/span><strong>Convertkit vs Mailchimp vs EngageBay: Product Comparison<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In this section, we&#8217;ll compare ConvertKit vs Mailchimp vs EngageBay on areas like UI, segmentation, landing page builders, pricing, and customer support.<\/p>\n<p>Once you&#8217;re through with this section, you&#8217;ll know which software suits your business the most.<\/p>\n<p>Let&#8217;s get started!<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Convertkit_vs_Mailchimp_vs_EngageBay_User_Interface\"><\/span><span id=\"1_Convertkit_vs_Mailchimp_vs_EngageBay_User_Interface\" class=\"ez-toc-section\"><\/span><strong>#1. Convertkit vs Mailchimp vs EngageBay: User Interface<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"Convertkit_User_Interface\"><\/span><span id=\"Convertkits_User_Interface\" class=\"ez-toc-section\"><\/span>Convertkit User Interface<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Convertkit has a user interface that has a bit of a learning curve. Its interface design is for content creators; most tools are made for email marketing instead of e-commerce.<\/p>\n<figure id=\"attachment_17567\" aria-describedby=\"caption-attachment-17567\" style=\"width: 1076px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-17567 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/subscriber-growth.png\" alt=\"Convertkit subscribers tools\" width=\"1076\" height=\"712\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/subscriber-growth.png 1076w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/subscriber-growth-300x199.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/subscriber-growth-1024x678.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/subscriber-growth-768x508.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/subscriber-growth-595xh.png 595w\" sizes=\"(max-width: 1076px) 100vw, 1076px\" \/><figcaption id=\"caption-attachment-17567\" class=\"wp-caption-text\"><em>Source: <a href=\"https:\/\/convertkit.com\/\">Convertkit<\/a><\/em><\/figcaption><\/figure>\n<p>The software has five main sections:<\/p>\n<ul>\n<li><b>Subscribers:<\/b> This list contains people who have subscribed to an email list.<\/li>\n<li><b>Landing Pages &amp; Forms:<\/b>&nbsp;There are options for creating customizable landing pages from templates.<\/li>\n<li><b>Broadcasts:<\/b>&nbsp;A broadcast is a one-time email campaign sent to subscribers.<\/li>\n<li><b>Sequences:<\/b>&nbsp;A sequence is an automatic email campaign \u2014 much like a drip email.<\/li>\n<li><b>Automations:<\/b> Marketing automation works as autoresponders based on triggers. For example, if a business wants to send an email to someone who has clicked on a link, this feature helps.<\/li>\n<\/ul>\n<p>The <strong>Report and Analytics tabs are not visible<\/strong> at first glance \u2014 instead, they are present under the broadcasts tab.<\/p>\n<blockquote><p><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/getresponse-pricing\/\">Read also: GetResponse Pricing &#8212; A Comparison with More Inexpensive Alternatives<\/a><\/p><\/blockquote>\n<h4><span class=\"ez-toc-section\" id=\"Mailchimp_User_Interface\"><\/span><span id=\"Mailchimp_User_Interface\" class=\"ez-toc-section\"><\/span>Mailchimp User Interface<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<figure id=\"attachment_17562\" aria-describedby=\"caption-attachment-17562\" style=\"width: 1224px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-17562 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/C1.png\" alt=\"Mailchimp subscribers\" width=\"1224\" height=\"1026\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/C1.png 1224w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/C1-300x251.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/C1-1024x858.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/C1-768x644.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/C1-595xh.png 595w\" sizes=\"(max-width: 1224px) 100vw, 1224px\" \/><figcaption id=\"caption-attachment-17562\" class=\"wp-caption-text\">Source:<a href=\"https:\/\/www.paperstreet.com\/blog\/how-to-search-and-add-subscribers-in-mailchimp\/\"> Paperstreet<\/a><\/figcaption><\/figure>\n<p>Mailchimp is user-friendly in terms of navigation and set-up.<\/p>\n<p>Mailchimp guides are useful \u2014 especially if you\u2019re a novice email marketer. However, the&nbsp;dashboard can feel cluttered because they have a ton of features all placed in one section.<\/p>\n<p>In terms of interface, Mailchimp uses simple and familiar language so that anyone can use the software.<\/p>\n<p>The platform is easy enough to use mainly because the marketing components use a drag-and-drop tool.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"EngageBay_User_Interface\"><\/span><span id=\"EngageBay_User_Interface\" class=\"ez-toc-section\"><\/span>EngageBay User Interface<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>EngageBay is an all-in-one digital marketing solution.<\/p>\n<p>A <a href=\"https:\/\/www.engagebay.com\/products\/crm\">CRM software<\/a> that is feature-rich and versatile, EngageBay offers plenty of tools for marketing, sales, and customer support teams.<\/p>\n<p><strong>The platform has a simple,&nbsp;easy-to-use interface with simple names for features like campaigns, <a href=\"https:\/\/www.engagebay.com\/marketing\/email-broadcast\" data-wpel-link=\"internal\">email broadcasts<\/a>, marketing automation, etc.<\/strong><\/p>\n<p>The design of the platform is easy on the eyes \u2014 users can switch between marketing, sales, and support dashboards seamlessly. All tools, with user guides, are available as part of a drop-down menu.<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><em><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/zoho-vs-hubspot-vs-engagebay\/\">Read also: CRM Functionalities Comparison &#8212; Zoho vs HubSpot vs EngageBay<\/a><\/em><\/p><\/blockquote>\n<h3><span class=\"ez-toc-section\" id=\"2_Convertkit_vs_Mailchimp_vs_Engagebay_Customer_Support\"><\/span><span id=\"2_Convertkit_vs_Mailchimp_vs_Engagebay_Customer_Support\" class=\"ez-toc-section\"><\/span><strong>#2. Convertkit vs Mailchimp vs Engagebay: Customer Support<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"Convertkits_Customer_Support\"><\/span><span id=\"Convertkits_Customer_Support\" class=\"ez-toc-section\"><\/span>Convertkit\u2019s Customer Support<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Convertkit offers good support options. Users can contact customer support through a tab on their dashboard or through the website.<\/p>\n<p>The customer service team is available on chat and email five days a week.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-17561 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Support-ConvertKit.png\" alt=\"Convertkit customer support\" width=\"1386\" height=\"893\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Support-ConvertKit.png 1386w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Support-ConvertKit-300x193.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Support-ConvertKit-1024x660.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Support-ConvertKit-768x495.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Support-ConvertKit-595xh.png 595w\" sizes=\"(max-width: 1386px) 100vw, 1386px\" \/><\/p>\n<p>On weekends,&nbsp;customer support isn\u2019t available 24\/7. Customer support options are limited on weekends which can prove problematic for global teams.<\/p>\n<p>In addition to customer support, the platform also offers options for forum participation and user guides.<\/p>\n<p>Customers can also browse the&nbsp;<a href=\"https:\/\/www.engagebay.com\/blog\/online-knowledge-base\/\" data-wpel-link=\"internal\">knowledge base<\/a>: articles, demo videos, and user guides can help resolve most of the queries.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Mailchimps_Customer_Support\"><\/span><span id=\"Mailchimps_Customer_Support\" class=\"ez-toc-section\"><\/span>Mailchimp\u2019s Customer Support<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Mailchimp and Convertkit are comparable when it comes to customer support as they offer similar options.<\/p>\n<p>Mailchimp loses points in terms of customer support access. The subscription plan limits the availability of options.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-17564 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Mailchimp-Support-Options-Mailchimp.png\" alt=\"Mailchimp customer support\" width=\"1601\" height=\"774\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Mailchimp-Support-Options-Mailchimp.png 1601w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Mailchimp-Support-Options-Mailchimp-300x145.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Mailchimp-Support-Options-Mailchimp-1024x495.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Mailchimp-Support-Options-Mailchimp-768x371.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Mailchimp-Support-Options-Mailchimp-1536x743.png 1536w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Mailchimp-Support-Options-Mailchimp-595xh.png 595w\" sizes=\"(max-width: 1601px) 100vw, 1601px\" \/><\/p>\n<p>A free plan user of the platform&nbsp;will not have access to Mailchimp\u2019s 24\/7 chat support system. Phone support is available only for the highest subscription plan.<\/p>\n<p>However, the platform offers a detailed knowledge base. The articles and demo videos are comprehensive and can resolve most queries.<\/p>\n<blockquote><p><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/convertkit-vs-mailchimp\/\">Read also: ConvertKit Vs Mailchimp And Other Email Tools<\/a><\/p><\/blockquote>\n<h4><span class=\"ez-toc-section\" id=\"EngageBays_Customer_Support\"><\/span><span id=\"EngageBays_Customer_Support\" class=\"ez-toc-section\"><\/span>EngageBay\u2019s Customer Support<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>EngageBay also has a robust customer support system.<\/p>\n<p>There are&nbsp;options for phone support and a callback. Users can also email their questions or queries to a dedicated email address.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-17571 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Customer-Support-Knowledge-Base-EngageBay-CRM.png\" alt=\"EngageBay customer support\" width=\"1061\" height=\"710\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Customer-Support-Knowledge-Base-EngageBay-CRM.png 1061w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Customer-Support-Knowledge-Base-EngageBay-CRM-300x201.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Customer-Support-Knowledge-Base-EngageBay-CRM-1024x685.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Customer-Support-Knowledge-Base-EngageBay-CRM-768x514.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Customer-Support-Knowledge-Base-EngageBay-CRM-595xh.png 595w\" sizes=\"(max-width: 1061px) 100vw, 1061px\" \/><\/p>\n<p>The&nbsp;<a href=\"https:\/\/www.engagebay.com\/support\" data-wpel-link=\"internal\">knowledge base<\/a> has articles and guides sectioned into marketing, sales, and customer support modules.<\/p>\n<p>Each module contains articles and demo videos that can help users figure out the answers to their queries.<\/p>\n<blockquote><p><em><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/activecampaign-vs-mailchimp-vs-engagebay\/\">Read also: ActiveCampaign vs. Mailchimp vs. EngageBay For Email Marketing<\/a><\/em><\/p><\/blockquote>\n<h3><span class=\"ez-toc-section\" id=\"3_Convertkit_vs_Mailchimp_vs_EngageBay_Forms_Landing_Pages\"><\/span><span id=\"3_Convertkit_vs_Mailchimp_vs_EngageBay_Forms_Landing_Pages\" class=\"ez-toc-section\"><\/span><strong>#3. Convertkit vs Mailchimp vs EngageBay: Forms &amp; Landing Pages<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Landing pages and form builders have become commonplace with many email marketing platforms.<\/p>\n<p>Convertkit, Mailchimp, and EngageBay offer great options for creating responsive landing pages.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Convertkits_Forms_Landing_Pages\"><\/span><span id=\"Convertkits_Forms_Landing_Pages\" class=\"ez-toc-section\"><\/span>Convertkit\u2019s Forms &amp; Landing Pages<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Convertkit has a library of 50+ customizable templates for building landing pages.<\/p>\n<p>The landing page and form functionality are pretty solid \u2014&nbsp;they\u2019re easy to set up&nbsp;even without prior coding or designing knowledge.<\/p>\n<figure id=\"attachment_17568\" aria-describedby=\"caption-attachment-17568\" style=\"width: 1280px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-17568 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/8f21d8eefb639201ec95fd523171241451878f8c.webp\" alt=\"Convertkit forms\" width=\"1280\" height=\"720\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/8f21d8eefb639201ec95fd523171241451878f8c.webp 1280w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/8f21d8eefb639201ec95fd523171241451878f8c-300x169.webp 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/8f21d8eefb639201ec95fd523171241451878f8c-1024x576.webp 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/8f21d8eefb639201ec95fd523171241451878f8c-768x432.webp 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><figcaption id=\"caption-attachment-17568\" class=\"wp-caption-text\"><em>Source: <a href=\"https:\/\/convertkit.com\/\">Convertkit<\/a><\/em><\/figcaption><\/figure>\n<p>Convertkit allows users to embed forms directly on their websites or as pop-ups. Users can also use plugins like WordPress or Optin without losing subscriber details.<\/p>\n<p>Landing pages in Convertkit are an optional feature.<\/p>\n<p>The landing pages are hosted on a separate, stand-alone page. Users can edit these templates as per their needs.<\/p>\n<p><em>\ud83d\udc49Is ConvertKit the right choice for your business? Uncover detailed insights about ConvertKit&#8217;s pricing and features in our <a href=\"https:\/\/www.engagebay.com\/blog\/convertkit-pricing\/\">detailed blog post<\/a>.\ud83d\ude80<\/em><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Mailchimps_Forms_Landing_Pages\"><\/span><span id=\"Mailchimps_Forms_Landing_Pages\" class=\"ez-toc-section\"><\/span>Mailchimp\u2019s Forms &amp; Landing Pages<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Mailchimp\u2019s&nbsp;form builder, in comparison, is a&nbsp;bit tricky to navigate.<\/p>\n<p>That could be because the platform doesn\u2019t emphasize lead generation. However, Mailchimp does offer options to build web forms and landing pages.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-17565 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Free-Landing-Page-Builder-Create-Free-Landing-Pages-with-Mailchimp-Mailchimp.png\" alt=\"Mailchimp landing page builder\" width=\"1368\" height=\"805\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Free-Landing-Page-Builder-Create-Free-Landing-Pages-with-Mailchimp-Mailchimp.png 1368w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Free-Landing-Page-Builder-Create-Free-Landing-Pages-with-Mailchimp-Mailchimp-300x177.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Free-Landing-Page-Builder-Create-Free-Landing-Pages-with-Mailchimp-Mailchimp-1024x603.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Free-Landing-Page-Builder-Create-Free-Landing-Pages-with-Mailchimp-Mailchimp-768x452.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Free-Landing-Page-Builder-Create-Free-Landing-Pages-with-Mailchimp-Mailchimp-595xh.png 595w\" sizes=\"(max-width: 1368px) 100vw, 1368px\" \/><\/p>\n<p>To build a form, users must navigate to the Embedded forms tab. The users get redirected to a page that contains a code. This code can be copy-pasted on the website to embed the form.<\/p>\n<p>Landing pages are relatively more manageable. The visual editor speeds up the process; users can select from templates and drag-and-drop content blocks.<\/p>\n<p>Both Convertkit and Mailchimp offer landing pages and forms that are intuitive and mobile-friendly.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"EngageBays_Forms_Landing_Pages\"><\/span><span id=\"EngageBays_Forms_Landing_Pages\" class=\"ez-toc-section\"><\/span>EngageBay\u2019s Forms &amp; Landing Pages<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><a href=\"https:\/\/www.engagebay.com\/marketing\/web-forms\">EngageBay\u2019s form<\/a> and landing page tool come as part of the Marketing bay.<\/p>\n<p>The platform offers a&nbsp;simple drag-and-drop editor&nbsp;that is customizable and responsive.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-10434 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/09\/landing-page-template.png\" alt=\"EngageBay landing page templates\" width=\"1339\" height=\"696\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/09\/landing-page-template.png 1339w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/09\/landing-page-template-300x156.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/09\/landing-page-template-1024x532.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/09\/landing-page-template-768x399.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/09\/landing-page-template-595xh.png 595w\" sizes=\"(max-width: 1339px) 100vw, 1339px\" \/><\/p>\n<p>Users can choose from a collection of hundreds of templates, or create from scratch through the drag-and-drop builder. For more control, users can also upload HTML files and even use Rich Text Formatting. With just a single click, users can make their pages responsive for mobile users.<\/p>\n<p>EngageBay\u2019s <a href=\"https:\/\/www.engagebay.com\/marketing\/landing-pages\">landing pages<\/a> are flexible and offer a variety of options. Users can set meta-titles and descriptions; this helps boost SEO rankings.<\/p>\n<p>In addition to the landing page builder, users also get access to&nbsp;<a href=\"https:\/\/www.engagebay.com\/marketing\/marketing-automation\" data-wpel-link=\"internal\">marketing automation<\/a>&nbsp;options, lead capture forms, and more.<\/p>\n<blockquote><p><em><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/landing-page-optimization-practices\/\">Read also: 12 Great Landing Page Optimization Practices &#8212; The Ultimate Guide<\/a><\/em><\/p><\/blockquote>\n<h3><span class=\"ez-toc-section\" id=\"4_Convertkit_vs_Mailchimp_vs_EngageBay_Email_Builder\"><\/span><span id=\"4_Convertkit_vs_Mailchimp_vs_EngageBay_Email_Builder\" class=\"ez-toc-section\"><\/span><strong>#4. Convertkit vs Mailchimp vs EngageBay: Email Builder<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"Convertkits_Email_Builder\"><\/span><span id=\"Convertkits_Email_Builder\" class=\"ez-toc-section\"><\/span>Convertkit\u2019s Email Builder<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Convertkit\u2019s email builder is easy to navigate, but that\u2019s because there aren\u2019t many options.<\/p>\n<p>The platform is&nbsp;heavily text-based&nbsp;\u2014 meaning that users can only edit font size and type, change colors, and upload photos.<\/p>\n<p>There aren\u2019t any&nbsp;<a href=\"https:\/\/www.engagebay.com\/blog\/email-newsletters-with-templates\/\" data-wpel-link=\"internal\">email templates<\/a>&nbsp;to choose from \u2014 the default is a plain-text email.<\/p>\n<figure id=\"attachment_17566\" aria-describedby=\"caption-attachment-17566\" style=\"width: 1828px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-17566 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/features-automations-rss.png\" alt=\"Convertkit email forms\" width=\"1828\" height=\"1915\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/features-automations-rss.png 1828w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/features-automations-rss-286x300.png 286w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/features-automations-rss-977x1024.png 977w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/features-automations-rss-768x805.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/features-automations-rss-1466x1536.png 1466w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/features-automations-rss-595xh.png 595w\" sizes=\"(max-width: 1828px) 100vw, 1828px\" \/><figcaption id=\"caption-attachment-17566\" class=\"wp-caption-text\"><em>Source: <a href=\"https:\/\/convertkit.com\/\">Convertkit<\/a><\/em><\/figcaption><\/figure>\n<h4><span class=\"ez-toc-section\" id=\"Mailchimps_Email_Builder\"><\/span><span id=\"Mailchimps_Email_Builder\" class=\"ez-toc-section\"><\/span>Mailchimp\u2019s Email Builder<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>On the other hand, Mailchimp offers a lot of visual and aesthetic options for designing email bodies.<\/p>\n<p>The platform&nbsp;uses a drag-and-drop editor&nbsp;that allows users to reformat and edit content blocks. Users can also upload a custom code if needed.<\/p>\n<p>The template library is vast \u2014 there are over 100 theme-based templates that are responsive and mobile-friendly.<\/p>\n<p>These templates range from newsletters to holiday invites.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"EngageBays_Email_Builder\"><\/span><span id=\"EngageBays_Email_Builder\" class=\"ez-toc-section\"><\/span>EngageBay\u2019s Email Builder<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>EngageBay\u2019s email builder is similar to Mailchimp\u2019s. Both offer visual options and drag-and-drop functionality.<\/p>\n<p>In EngageBay, users have the option of customizing preset templates or creating an email form from scratch.<\/p>\n<p>The template library is theme-based and organized into sections (newsletters, sales announcements, etc).<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-17572 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Email-templates-5.png\" alt=\"EngageBay email form builder\" width=\"2160\" height=\"1580\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Email-templates-5.png 2160w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Email-templates-5-300x219.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Email-templates-5-1024x749.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Email-templates-5-768x562.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Email-templates-5-1536x1124.png 1536w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Email-templates-5-2048x1498.png 2048w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/11\/Email-templates-5-595xh.png 595w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" \/><\/p>\n<p>The visual editor uses content blocks, making it easy for non-designers to rework or edit the layout. The template allows for easy photo and video uploads that are saved in a convenient media repository.<\/p>\n<p>Users can also code their own template if needed.<\/p>\n<p>For users who want a greater degree of personalization, EngageBay might be the best bet.<\/p>\n<p>Mailchimp\u2019s free plan limits how many templates a user can edit. On the other hand, EngageBay allows access to all the templates with&nbsp;unlimited editing options.<\/p>\n<blockquote><p><em><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/marketing-workflow-software\/\">Read also: 6 Marketing Workflow Software &#8212; What\u2019s the Best One? (Brief Reviews)<\/a><\/em><\/p><\/blockquote>\n<h3><span class=\"ez-toc-section\" id=\"5_Convertkit_vs_Mailchimp_vs_EngageBay_Audience_Segmentation\"><\/span><span id=\"5_Convertkit_vs_Mailchimp_vs_EngageBay_Audience_Segmentation\" class=\"ez-toc-section\"><\/span><strong>#5. Convertkit vs Mailchimp vs EngageBay: Audience Segmentation<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Let&#8217;s now look at how the three email marketing tools fare against each other. We have made a detailed EngageBay, Convertkit, and Mailchimp comparison on features like lists, segmentation, and filtering.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Convertkits_Audience_Segmentation\"><\/span><span id=\"Convertkits_Audience_Segmentation\" class=\"ez-toc-section\"><\/span>Convertkit\u2019s Audience Segmentation<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Convertkit&nbsp;<strong>doesn\u2019t offer list management<\/strong>. Instead, when a user uploads contacts, they\u2019re all stored in the same place.<\/p>\n<p>However, Convertkit does have options for tagging and segmenting contacts. Users can create contact groups with the same tag or segment.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Mailchimps_Audience_Segmentation\"><\/span><span id=\"Mailchimps_Audience_Segmentation\" class=\"ez-toc-section\"><\/span>Mailchimp\u2019s Audience Segmentation<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Mailchimp does offer list management. Users can upload contacts into different lists. You can also tag your contacts and separate them into segments for more efficient and personalized email marketing, making Mailchimp an effective marketing tool for content creators.<\/p>\n<p>However, duplicate contacts in different lists still get added to the quota.<\/p>\n<blockquote><p><em><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/trigger-email-marketing\/\">Read also: 10 Best Trigger Email Marketing Campaigns (+ 5 Top Software)<\/a><\/em><\/p><\/blockquote>\n<h4><span class=\"ez-toc-section\" id=\"EngageBays_Audience_Segmentation\"><\/span><span id=\"EngageBays_Audience_Segmentation\" class=\"ez-toc-section\"><\/span>EngageBay\u2019s Audience Segmentation<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>EngageBay\u2019s list management is two-fold. The platform offers&nbsp;<a href=\"https:\/\/www.engagebay.com\/blog\/what-is-audience-segmentation\/\" data-wpel-link=\"internal\">contact segmentation<\/a>&nbsp;as well as list management.<\/p>\n<p>Contacts can be added to either static lists or smart lists. Smart lists are automated: they enable real-time updates based on customer behavior. EngageBay also lets you create multiple lists.<\/p>\n<p>Users can segment their contacts based on criteria such as user behavior, demographics, company, etc.<\/p>\n<p>EngageBay has more options when it comes to <a href=\"https:\/\/www.engagebay.com\/crm\/contact-management-software\">contact management<\/a> and audience segments.<\/p>\n<blockquote><p><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\">For businesses that have lots of leads with varying demographics, sources, and behavior, EngageBay is the best bet.<\/a><\/p><\/blockquote>\n<h3><span class=\"ez-toc-section\" id=\"6_Convertkit_vs_Mailchimp_vs_EngageBay_Pricing\"><\/span><span id=\"6_Convertkit_vs_Mailchimp_vs_EngageBay_Pricing\" class=\"ez-toc-section\"><\/span><strong>#6. Convertkit vs Mailchimp vs EngageBay: Pricing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h4><span class=\"ez-toc-section\" id=\"Convertkits_Pricing\"><\/span><span id=\"Convertkits_Pricing\" class=\"ez-toc-section\"><\/span>Convertkit\u2019s Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Convertkit offers a free 2-week trial after which you will have to upgrade.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-13969 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/11\/ConvertKit-pricing.jpg\" alt=\"ConvertKit pricing\" width=\"1542\" height=\"897\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/11\/ConvertKit-pricing.jpg 1542w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/11\/ConvertKit-pricing-300x175.jpg 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/11\/ConvertKit-pricing-1024x596.jpg 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/11\/ConvertKit-pricing-768x447.jpg 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/11\/ConvertKit-pricing-1536x894.jpg 1536w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2020\/11\/ConvertKit-pricing-595xh.jpg 595w\" sizes=\"(max-width: 1542px) 100vw, 1542px\" \/><\/p>\n<p>There are two plans:<\/p>\n<ul>\n<li><strong>Creator:<\/strong> Starts at $29 per month.<\/li>\n<li><strong>Creator Pro:<\/strong>&nbsp;Starts at $59 per month.<\/li>\n<\/ul>\n<p>The above-mentioned pricing is for 1,000 subscribers. <a href=\"https:\/\/www.engagebay.com\/blog\/convertkit-pricing\/\">Convertkit pricing<\/a> is based on a sliding-scale model, so you&#8217;ll have to pay more as your subscribers increase.<\/p>\n<p>For 55,000 contacts, the Creator Pro package starts at<strong> $519 per month.<\/strong><\/p>\n<p><em>\ud83d\udc49Want to find a Convertkit alternative that&#8217;s better suited to your needs? Check out our article on the top <a href=\"https:\/\/www.engagebay.com\/blog\/convertkit-alternatives\/\">Convertkit alternatives<\/a>.\ud83d\udc4c<\/em><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Mailchimps_Pricing\"><\/span><span id=\"Mailchimps_Pricing\" class=\"ez-toc-section\"><\/span>Mailchimp\u2019s Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Like Convertkit, Mailchimp offers a free plan for up to 10,000 emails and 2,000 contacts.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-13647 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/07\/mailchimp-pricing.png\" alt=\"Mailchimp pricing\" width=\"878\" height=\"542\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/07\/mailchimp-pricing.png 878w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/07\/mailchimp-pricing-300x185.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/07\/mailchimp-pricing-768x474.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/07\/mailchimp-pricing-595xh.png 595w\" sizes=\"(max-width: 878px) 100vw, 878px\" \/><\/p>\n<p>There are three pricing plans:<\/p>\n<ul>\n<li><strong>Essentials:<\/strong> This paid plan starts at $10.20 per month<\/li>\n<li><strong>Standard:<\/strong> The Standard paid plan starts at $15.24 per month<\/li>\n<li><strong>Premium:<\/strong> This plan starts at $304.82 per month<\/li>\n<\/ul>\n<p>These prices are for a small number of contacts. For 50,000 contacts, the <strong>Premium plan starts at $609.64<\/strong>.<\/p>\n<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Looking for a more flexible solution to HubSpot? Our article on the top HubSpot alternatives will help you find the perfect fit.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:14915,&quot;3&quot;:{&quot;1&quot;:0},&quot;4&quot;:{&quot;1&quot;:2,&quot;2&quot;:16777215},&quot;9&quot;:0,&quot;12&quot;:0,&quot;14&quot;:{&quot;1&quot;:2,&quot;2&quot;:1907741},&quot;15&quot;:&quot;Slack-Lato, Slack-Fractions, appleLogo, sans-serif&quot;,&quot;16&quot;:11}\">Looking for a more flexible solution to Mailchimp? Our article on the <a href=\"https:\/\/www.engagebay.com\/blog\/mailchimp-alternatives\/\">top Mailchimp alternatives<\/a> will help you find the perfect fit.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"EngageBays_Pricing\"><\/span><span id=\"EngageBays_Pricing\" class=\"ez-toc-section\"><\/span>EngageBay\u2019s Pricing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><a href=\"https:\/\/www.engagebay.com\/pricing\/all-in-one\" data-wpel-link=\"internal\">EngageBay\u2019s pricing<\/a>&nbsp;depends on whether users want to buy the whole suite or just one tool.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-16805 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/image_2021-10-17_190753.png\" alt=\"Engagebay pricing\" width=\"1833\" height=\"790\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/image_2021-10-17_190753.png 1833w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/image_2021-10-17_190753-300x129.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/image_2021-10-17_190753-1024x441.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/image_2021-10-17_190753-768x331.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/image_2021-10-17_190753-1536x662.png 1536w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2021\/10\/image_2021-10-17_190753-595xh.png 595w\" sizes=\"(max-width: 1833px) 100vw, 1833px\" \/><\/p>\n<p>The&nbsp;<a href=\"https:\/\/www.engagebay.com\/products\/crm\" data-wpel-link=\"internal\">EngageBay CRM<\/a> has a free (forever) plan for up to 500 contacts and 1,000 branded emails. Even the free plan has tons of features, including live chat, integration library, targeted emails using personalization, sequences, and so much more.<\/p>\n<p>The paid plans offer visual automation workflows, sales funnel management, A\/B testing, timezone-based deliverability, and much more.<\/p>\n<p>For the All-in-One package, the plans are:<\/p>\n<ul>\n<li><strong>Basic:<\/strong>&nbsp;$8.99 per user\/month<\/li>\n<li><strong>Growth:<\/strong>&nbsp;$29.99 per user\/month<\/li>\n<li><strong>Pro:<\/strong>&nbsp;$47.99 per user\/month<\/li>\n<\/ul>\n<p>For Marketing, Sales &amp; CRM Bay:<\/p>\n<ul>\n<li><strong>Basic:<\/strong>&nbsp;$7.79 per user\/month<\/li>\n<li><strong>Growth:<\/strong>&nbsp;$14.99 per user\/month<\/li>\n<li><strong>Pro:<\/strong>&nbsp;$29.99 per user\/month<\/li>\n<\/ul>\n<blockquote><p><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\">Unlike Mailchimp and Convertkit, EngageBay&#8217;s pricing is fixed, which means you don&#8217;t have to pay more as your subscriber base grows.<\/a><\/p><\/blockquote>\n<p><strong>The All-in-One Pro package offers unlimited contacts and 50,000 branded emails&nbsp;a month without extra charges.<\/strong><\/p>\n<p>EngageBay also offers a 20% discount on annual subscriptions and a 40% discount on annual subscriptions.<\/p>\n<p>None of the three email marketing tools offer unlimited emails.<\/p>\n<blockquote><p><em><a class=\"fasc-button fasc-size-large fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" href=\"https:\/\/www.engagebay.com\/blog\/b2b-email-marketing-best-practices\/\">Read also: 9 Proven B2B Email Marketing Best Practices for Beginners<\/a><\/em><\/p><\/blockquote>\n<h2><span class=\"ez-toc-section\" id=\"Convertkit_Vs_Mailchimp_Vs_EngageBay_%E2%80%93_Which_Tool_Should_You_Choose\"><\/span><span id=\"Convertkit_Vs_Mailchimp_Vs_EngageBay_-_Which_Tool_Should_You_Choose\" class=\"ez-toc-section\"><\/span><strong>Convertkit Vs Mailchimp Vs EngageBay \u2013 Which Tool Should You Choose?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Now that we&#8217;ve seen the ultimate comparison of Convertkit vs Mailchimp vs EngageBay, it is time for you to choose.<\/p>\n<p>All three email marketing software can do wonders for your small business.<\/p>\n<p>Convertkit is a marketing tool aimed mainly at bloggers and online content creators, Mailchimp is for e-commerce, and EngageBay is for small businesses of any kind looking to scale.<\/p>\n<p>There&#8217;s a catch, though.<\/p>\n<p>Both Convertkit and Mailchimp operate on a sliding scale model. This means you have to keep paying more as your contacts grow.<\/p>\n<p><em><strong>You might end up paying hundreds of dollars for a platform that initially cost you a single-digit number!<\/strong><\/em><\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/pricing\/all-in-one\">EngageBay<\/a> is obviously the best option: you get all the features of Convertkit and Mailchimp, and some more, and at a price that is truly incredible.<\/p>\n<p>For starter plans, it doesn\u2019t seem like much of a difference, but when you scale operations and you have about 50,000 contacts or more, you\u2019ll be paying anywhere between&nbsp;1,000% to 1,200% more for Convertkit and Mailchimp.<\/p>\n<p>We don\u2019t think you\u2019d like to do that ?<\/p>\n\r\n            <script>\r\n                var EhAPI = EhAPI || {}; \r\n                EhAPI.after_load = function() {\r\n                    EhAPI.set_account('ktb76s1540fl2hnhbqnrtd2npb', 'our');\r\n                    EhAPI.execute('rules');\r\n                };\r\n                (function(d, s, f) {\r\n                    var sc = document.createElement(s);\r\n                    sc.type = 'text\/javascript';\r\n                    sc.async = true;\r\n                    sc.src = f;\r\n                    var m = document.getElementsByTagName(s)[0];\r\n                    m.parentNode.insertBefore(sc, m);   \r\n                })(document, 'script', '\/\/d2p078bqz5urf7.cloudfront.net\/jsapi\/ehform.js');\r\n            <\/script>\r\n            <script>\r\n                function waitForEhForms() {\r\n                    const interval = 100; \/\/ Check every 100ms\r\n                    const checkAndLoad = () => {\r\n                        const params = new URLSearchParams(window.location.search);\r\n                        const elementorPreviewParam = params.get('elementor-preview');\r\n                        if (elementorPreviewParam && typeof EhForms !== 'undefined' && typeof EhForms.loadForms === 'function') {\r\n                            EhForms.loadForms();\r\n                            console.log('EhForms.loadForms() called successfully.');\r\n                        } else {\r\n                            setTimeout(checkAndLoad, interval);\r\n                        }\r\n                    };\r\n                    checkAndLoad();\r\n                }\r\n                \/\/ Call the function\r\n                waitForEhForms();\r\n            <\/script>\r\n        <div class='engage-hub-form-embed' id='eh_form_5161654467690496' data-id='5161654467690496'><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The email marketing industry has seen a lot of change over the last year. 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