{"id":36729,"date":"2023-02-15T13:54:19","date_gmt":"2023-02-15T13:54:19","guid":{"rendered":"https:\/\/www.engagebay.com\/blog\/?p=36729"},"modified":"2026-05-07T14:58:09","modified_gmt":"2026-05-07T14:58:09","slug":"spa-marketing","status":"publish","type":"post","link":"https:\/\/www.engagebay.com\/blog\/spa-marketing\/","title":{"rendered":"Rejuvenate Your Spa Marketing With These 15 Proven Strategies"},"content":{"rendered":"<p>The most important aspect affecting a spa business&#8217;s profitability is its marketing strategy.<\/p>\n<p>A study conducted by <a href=\"https:\/\/www.statista.com\/statistics\/200141\/us-spa-industry-location-numbers\/\">Statista<\/a> in Nov 2022 indicated that there are more than 22,000 spa businesses in the US. This shows that unless businesses offering spa services develop a unique and <a href=\"https:\/\/www.engagebay.com\/blog\/powerful-marketing-strategies\/\">powerful marketing strategy<\/a>, staying afloat in the industry will be challenging.<\/p>\n<p>Your business needs a holistic, creative spa marketing plan to attract more customers and generate high revenue.<\/p>\n<p>In this article, we have shared 13 high-impact marketing strategies that can help your spa stand out.<\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/email-templates\/\"><img decoding=\"async\" class=\"aligncenter wp-image-66103 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png\" alt=\"Banner promoting over 1,000 free HTML email templates from EngageBay. Customize and send beautiful, easy-to-use email templates for impactful marketing campaigns. Try for free.\" width=\"770\" height=\"206\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png 770w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-300x80.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-768x205.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#Spa_Marketing_Strategies_to_Grow_Your_Customer_Base\" >Spa Marketing Strategies to Grow Your Customer Base<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#1_Retargeting_ads\" >1. Retargeting ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#2_Scheduling_software\" >2. Scheduling software<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#3_Selfie_station\" >3. Selfie station<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#4_Partner_with_a_local_non-competitive_small_business\" >4. Partner with a local non-competitive small business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#5_Email_marketing\" >5. Email marketing<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#Enhance_Your_Email_Marketing\" >Enhance Your Email Marketing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#6_Host_a_contest_or_giveaway\" >6. Host a contest or giveaway<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#7_Use_client_testimonials\" >7. Use client testimonials<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#8_Refer-a-friend_initiatives\" >8. Refer-a-friend initiatives<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#9_Get_more_positive_reviews_online\" >9. Get more positive reviews online<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#10_Work_on_your_spa_website\" >10. Work on your spa website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#11_Sell_and_market_spa_gift_certificates_or_cards\" >11. Sell and market spa gift certificates or cards<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#12_Use_video_marketing\" >12. Use video marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#13_Text_message_or_SMS_marketing\" >13. Text message or SMS marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#14_Local_SEO\" >14. Local SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#15_Good_old_superior_service\" >15. Good old superior service<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\r\n            <script>\r\n                var EhAPI = EhAPI || {}; \r\n                EhAPI.after_load = function() {\r\n                    EhAPI.set_account('ktb76s1540fl2hnhbqnrtd2npb', 'our');\r\n                    EhAPI.execute('rules');\r\n                };\r\n                (function(d, s, f) {\r\n                    var sc = document.createElement(s);\r\n                    sc.type = 'text\/javascript';\r\n                    sc.async = true;\r\n                    sc.src = f;\r\n                    var m = document.getElementsByTagName(s)[0];\r\n                    m.parentNode.insertBefore(sc, m);   \r\n                })(document, 'script', '\/\/d2p078bqz5urf7.cloudfront.net\/jsapi\/ehform.js');\r\n            <\/script>\r\n            <script>\r\n                function waitForEhForms() {\r\n                    const interval = 100; \/\/ Check every 100ms\r\n                    const checkAndLoad = () => {\r\n                        const params = new URLSearchParams(window.location.search);\r\n                        const elementorPreviewParam = params.get('elementor-preview');\r\n                        if (elementorPreviewParam && typeof EhForms !== 'undefined' && typeof EhForms.loadForms === 'function') {\r\n                            EhForms.loadForms();\r\n                            console.log('EhForms.loadForms() called successfully.');\r\n                        } else {\r\n                            setTimeout(checkAndLoad, interval);\r\n                        }\r\n                    };\r\n                    checkAndLoad();\r\n                }\r\n                \/\/ Call the function\r\n                waitForEhForms();\r\n            <\/script>\r\n        <div class='engage-hub-form-embed' id='eh_form_5161654467690496' data-id='5161654467690496'><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Spa_Marketing_Strategies_to_Grow_Your_Customer_Base\"><\/span><span style=\"color: #339966;\" data-darkreader-inline-color=\"\"><strong>Spa Marketing Strategies to Grow Your Customer Base<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Great marketing is essential, but a few more factors affect any spa business&#8217;s success.<\/p>\n<p>These include:<\/p>\n<ul>\n<li>Professionalism and attitude of employees<\/li>\n<li>The ambiance in your spa and the decor<\/li>\n<li>Your USP (Unique Selling Proposition)<\/li>\n<\/ul>\n<p>The attitude of your staff and the ambiance you create in your spa represent your brand and create a positive reputation for your business in the <a href=\"https:\/\/www.engagebay.com\/blog\/marketplace-app-platforms\/\">marketplace<\/a>. This is true not only for international brands but also for local businesses.<\/p>\n<p>Having a unique USP that will set your spa apart from the competition and inspire your customers to choose your business is also essential.<\/p>\n<p>Now, let&#8217;s look at some powerful ways to market your spa.<\/p>\n<figure id=\"attachment_36790\" aria-describedby=\"caption-attachment-36790\" style=\"width: 495px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/spa_1.jpg\"><img decoding=\"async\" class=\"wp-image-36790\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/spa_1.jpg\" alt=\"Massage services at a spa\" width=\"495\" height=\"330\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/spa_1.jpg 1200w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/spa_1-300x200.jpg 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/spa_1-1024x683.jpg 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/spa_1-768x512.jpg 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/spa_1-595xh.jpg 595w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><\/a><figcaption id=\"caption-attachment-36790\" class=\"wp-caption-text\"><em>Massage services at a spa.&nbsp;<\/em><\/figcaption><\/figure>\n<h3><span class=\"ez-toc-section\" id=\"1_Retargeting_ads\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>1. Retargeting ads<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>With most people glued to the internet and smart devices nowadays, online or <a href=\"https:\/\/www.engagebay.com\/blog\/freelance-digital-marketing\/\">digital marketing<\/a> has gained center stage in the marketing plan of most businesses, and spa marketing is no different. While several choices are available for online spa marketing, one of the most effective ones is remarketing or retargeting ads.<\/p>\n<p>In traditional display advertising, businesses exercise no control over who sees their advertisements. Remarketing will allow businesses to display their banner advertisements to customers who have previously visited their websites. This will make people notice your ad and brand more. In fact, a study by invespcro.com has shown that retargeting advertising is noticed by <a href=\"https:\/\/www.invespcro.com\/blog\/ad-retargeting-2\/#:~:text=The%20current%20stats%20indicate%20that%203%20out%20of%204%20consumers%20now%20notice%20retargeted%20Ads.\">3 out of 4 individuals<\/a>.<\/p>\n<p>Similarly, only 4% of website visitors convert on their initial visit. Businesses can use remarketing to remind <a href=\"https:\/\/business.adobe.com\/resources\/ebooks\/website-and-seo-for-lead-generation.html#:~:text=Approximately%2096%25%20of%20visitors%20that%20come%20to%20your%20website%20are%20not%20ready%20to%20buy%20%E2%80%94%20but%20they%20may%20be%20willing%20to%20provide%20contact%20information%20in%20exchange%20for%20valuable%20content.\">96% of potential customers<\/a> who are not ready to make a purchase more about their company and create more sales.<\/p>\n<p>Retargeting ads can also be made effective by customizing them in accordance with the pages visited by the potential clients. For example, if a client has visited the manicure product or service page of your business, give them a discount on their upcoming manicure.<\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/email-templates\/\"><img decoding=\"async\" class=\"aligncenter wp-image-66103 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png\" alt=\"Banner promoting over 1,000 free HTML email templates from EngageBay. Customize and send beautiful, easy-to-use email templates for impactful marketing campaigns. Try for free.\" width=\"770\" height=\"206\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png 770w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-300x80.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-768x205.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Scheduling_software\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>2. Scheduling software<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Businesses, typically small ones, consider scheduling solutions as an extra cost and often avoid it. But automating their processes using such solutions can offer numerous advantages to businesses.<\/p>\n<p>Businesses can use software tools to enable online booking facilities for customers. In fact, <a href=\"https:\/\/www.zendesk.com\/in\/blog\/searching-for-self-service\/#georedirect\">75% of consumers<\/a> prefer self-service options.<\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/crm\/appointment-scheduling-software\">Scheduling software<\/a> can also offer businesses other benefits like reducing no-shows and notifying clients who have upcoming appointments to rebook.<\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/small-business-automation\/\">Read also: Small Business Automation \u2014 6 Things You Need to Know<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Selfie_station\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>3. Selfie station<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>There is no denying that getting your target audience&#8217;s attention on social media platforms is one of the best ways to promote your brand.<\/p>\n<p>People enjoy sharing their daily fun activities with others on social media. Selfie stations can leverage this as an excellent social media <a href=\"https:\/\/www.engagebay.com\/blog\/persuasive-marketing-techniques\/\">marketing technique<\/a> for your spa marketing strategy.<\/p>\n<p>Set up fun and eye-catching selfie stations and encourage customers to snap a picture to post on their social media and tag the branded hashtag of your spa.<\/p>\n<p>This is a potent form of digital marketing as people will see what your spa looks like and how others enjoy it. You can also offer your customers a discount or gift in exchange for sharing the image on their socials.<\/p>\n<p><i><span style=\"font-weight: 400;\">\ud83d\udc49 Boost your email marketing efforts with our <\/span><\/i><a href=\"https:\/\/www.engagebay.com\/email-templates\/\"><i><span style=\"font-weight: 400;\">beautiful email templates<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">. Just customize and send!<\/span><\/i><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Partner_with_a_local_non-competitive_small_business\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>4. Partner with a local non-competitive small business<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The primary aim of the spa business is to promote wellness and health. This means spa businesses can collaborate with other local establishments that have a similar objective.<\/p>\n<p>Connect with nearby establishments that may be open to trading promotional items. A spa can easily network with local tourist destinations, gyms, health clubs, yoga studios, hairdressers, nutritionists, chiropractors, hair salons, makeup artists, restaurants, wedding vendors, and hotels.<\/p>\n<p>This referral can be highly beneficial and can generate more revenue. In fact, around <a href=\"https:\/\/www.forbes.com\/sites\/steliefti\/2019\/06\/07\/why-referrals-are-the-most-valuable-form-of-marketing-and-how-to-get-more\/?sh=13e8ed181161#:~:text=60%25%20of%20marketers%20say%20that%20referral%20programs%20generate%20a%20high%20volume%20of%20leads\">60%<\/a> of marketers believe that referrals create more leads. Additionally, you can also collaborate with these firms to provide special promotions.<\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/spa-email-marketing-guide\/\">Read also: Spa Email Marketing Blueprint for 2024<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Email_marketing\"><\/span><strong><span style=\"color: #993300;\" data-darkreader-inline-color=\"\">5. Email marketing<\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Though <a href=\"https:\/\/www.engagebay.com\/blog\/email-marketing-kpis\/\">email marketing<\/a> can seem a bit outdated, several <a href=\"https:\/\/www.insiderintelligence.com\/insights\/email-marketing-personalization-trends\/\">studies<\/a> have shown that customers still prefer customized emails from businesses they love and frequent. These emails need not be a simple newsletter, but you can personalize them with products loved specifically by the customer.<\/p>\n<p>You can also add infographics, GIFs, and even video content to attract the attention of the customer. Speak to the clients in a personal way and offer them updates like product discounts, product launches, or even links to social media ads. This can go a long way in promoting customer loyalty.<\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/how-to-start-a-travel-agency\/\">Read also: How To Start A Travel Agency From Scratch In 6 Steps<\/a><\/p>\n<hr>\n<h4><span class=\"ez-toc-section\" id=\"Enhance_Your_Email_Marketing\"><\/span><span style=\"color: #666699;\" data-darkreader-inline-color=\"\"><b>Enhance Your Email Marketing<\/b><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Want to make your emails more impactful? Check out our beautiful, easy-to-customize <\/span><a href=\"https:\/\/www.engagebay.com\/email-templates\/\"><span style=\"font-weight: 400;\">HTML email templates<\/span><\/a><span style=\"font-weight: 400;\">. Designed to boost engagement, these templates from EngageBay will help your emails stand out. Just customize the images, headings, and CTAs for your brand, and hit send in a few minutes!<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\"><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/email-templates\/\">Browse the Template Library<\/a><\/span>&nbsp;&nbsp;<\/p>\n<hr>\n<h3><span class=\"ez-toc-section\" id=\"6_Host_a_contest_or_giveaway\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>6. Host a contest or giveaway<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Hosting contests and giveaways is a great way to revamp your spa advertising and increase spa reservations. You can also improve the following of your social media accounts using this marketing technique.<\/p>\n<p>Choose appropriate gifts like a new limited edition beauty product, a free spa day, or exclusive discounts, and give out clear instructions on your spa website and your social media handles. Promote the contest or giveaway using different techniques including social media ads, newsletters, video marketing, and website promotion.<\/p>\n<p>Although you have the option to conduct the giveaway offline, your chances of success are higher if you offer it online.<\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/salon-marketing-ideas\/\">Proven Salon Marketing Ideas to Attract More Clients<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Use_client_testimonials\"><\/span><strong><span style=\"color: #993300;\" data-darkreader-inline-color=\"\">7. Use client testimonials<\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Potential clients tend to believe the reviews and testimonials of existing clients before choosing to try out a business themselves. In fact, studies have shown that around <a href=\"https:\/\/www.brightlocal.com\/research\/local-consumer-review-survey\/#:~:text=98%25%20of%20consumers%20used%20the%20internet%20to%20find%20information%20about%20local%20businesses%20in%202022\">98%<\/a> of individuals read reviews about a local company online before choosing its services.<\/p>\n<figure id=\"attachment_36770\" aria-describedby=\"caption-attachment-36770\" style=\"width: 632px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/yelp-reviews-of-hair-salon.png\"><img decoding=\"async\" class=\" wp-image-36770\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/yelp-reviews-of-hair-salon.png\" alt=\"Yelp reviews of a hair salon\" width=\"632\" height=\"290\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/yelp-reviews-of-hair-salon.png 1350w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/yelp-reviews-of-hair-salon-300x138.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/yelp-reviews-of-hair-salon-1024x470.png 1024w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/yelp-reviews-of-hair-salon-768x352.png 768w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/yelp-reviews-of-hair-salon-595xh.png 595w\" sizes=\"(max-width: 632px) 100vw, 632px\" \/><\/a><figcaption id=\"caption-attachment-36770\" class=\"wp-caption-text\"><em>Yelp reviews of a hair salon<\/em><\/figcaption><\/figure>\n<p>Businesses can ask clients to submit positive testimonials about companies on their social media accounts or mention the business when talking to their friends.<\/p>\n<p>With over <a href=\"https:\/\/www.brightlocal.com\/research\/local-consumer-review-survey\/#:~:text=65%25%20of%20consumers%20left%20reviews%20in%20response%20to%20requests%20from%20a%20business\">65%<\/a> of clients willing to put in reviews after a request from a business, spa establishments can leverage this as an excellent marketing tool.<\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/email-templates\/\"><img decoding=\"async\" class=\"aligncenter wp-image-66103 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png\" alt=\"Banner promoting over 1,000 free HTML email templates from EngageBay. Customize and send beautiful, easy-to-use email templates for impactful marketing campaigns. Try for free.\" width=\"770\" height=\"206\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png 770w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-300x80.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-768x205.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a><\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/spa-appointment-software\/\">Read also: 9 Top Picks In Spa Appointment Software<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_Refer-a-friend_initiatives\"><\/span><strong><span style=\"color: #993300;\" data-darkreader-inline-color=\"\">8. Refer-a-friend initiatives<\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One of the primary goals of a spa\u2019s marketing strategy is to increase referrals.<\/p>\n<p><a href=\"https:\/\/journals.sagepub.com\/doi\/10.1509\/jm.75.1.46#:~:text=The%20average%20value%20of%20a%20referred%20customer%20is%20at%20least%2016%25%20higher%20than%20that%20of%20a%20nonreferred%20customer%20with%20similar%20demographics%20and%20time%20of%20acquisition.\">Referred clients<\/a> are often more profitable and loyal compared to an average client. You will earn valuable word-of-mouth marketing by offering superior services and encouraging customers to suggest your spa to their families and friends.<\/p>\n<p>However, occasionally, you must persuade your clients to talk about your spa online and offline. You can provide referral incentives to your clients, like loyalty cards, discounts, or complementary spa treatments. A loyalty program like offering treats on their birthdays can also make your customers feel special, and they might refer your business to others.<\/p>\n<p>Just ensure that you have accurately assessed the scenario and know your clients well enough. Asking for referrals can irritate VIP clients and wreak havoc on your online reputation management department, especially if your spa provides high-end luxury services.<\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/five-star-reviews\/\">Read also: Five-Star Reviews: What Does It Take to Get High Marks from Your Audience?<\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">\ud83d\udc49 Looking for email magic? EngageBay has you covered with free, <\/span><\/i><a href=\"https:\/\/www.engagebay.com\/email-templates\/\"><i><span style=\"font-weight: 400;\">beautiful HTML email templates<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">. Customize and send in minutes. Try it out today!<\/span><\/i><\/p>\n<h3><span class=\"ez-toc-section\" id=\"9_Get_more_positive_reviews_online\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>9. Get more positive reviews online<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Online presence is a vital element in determining the success of a spa marketing program or initiative. The first step in this process is to create a profile in online directories like Google My Business and list your business. This will enable potential customers to see your establishment when they search for spas near them.<\/p>\n<p>This feature will allow you to customize how your spa business appears on a Google search or Google Maps. Once the business gets listed, you should work towards constantly generating positive reviews.<\/p>\n<p>These Google reviews will serve as a social validation for your business and improve <a href=\"https:\/\/www.engagebay.com\/blog\/brand-awareness-strategy\/\">brand awareness<\/a> and sales.<\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/dental-marketing-strategies\/\">Read also: 11 Dental Marketing Strategies To Implement In 2024<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"10_Work_on_your_spa_website\"><\/span><strong><span style=\"color: #993300;\" data-darkreader-inline-color=\"\">10. Work on your spa website<\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A professional, attractive website (that loads fast) for your spa can also help strengthen your online presence. Many clients nowadays search for a business website before trying their services.<\/p>\n<p>Work on your site&#8217;s UI and UX, and make sure that your website homepage includes all key details of your spa, accepts bookings seamlessly, and has the most beautiful images to promote your spa&#8217;s appearance and vibe.<\/p>\n<p>Remember to make the website user-friendly and optimize the content for search engines.<\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/email-templates\/\"><img decoding=\"async\" class=\"aligncenter wp-image-66103 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png\" alt=\"Banner promoting over 1,000 free HTML email templates from EngageBay. Customize and send beautiful, easy-to-use email templates for impactful marketing campaigns. Try for free.\" width=\"770\" height=\"206\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png 770w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-300x80.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-768x205.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a><\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/marketing-strategies-for-cosmetics-companies\/\">Read also: Glamorous Marketing Strategies For Cosmetics Companies<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"11_Sell_and_market_spa_gift_certificates_or_cards\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>11. Sell and market spa gift certificates or cards<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This marketing strategy does not require businesses to invest many resources or time. Businesses can attract new customers and increase service sales by selling spa gift certificates or gift cards.<\/p>\n<figure id=\"attachment_36767\" aria-describedby=\"caption-attachment-36767\" style=\"width: 564px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/salon-punch-cards.jpg\"><img decoding=\"async\" class=\"size-full wp-image-36767\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/salon-punch-cards.jpg\" alt=\"Salon punch cards by Michelle Tomlinson\" width=\"564\" height=\"347\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/salon-punch-cards.jpg 564w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2023\/02\/salon-punch-cards-300x185.jpg 300w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><\/a><figcaption id=\"caption-attachment-36767\" class=\"wp-caption-text\"><em>Salon punch cards by Zazzle<\/em><\/figcaption><\/figure>\n<p>These cards need not be pricey, and since numerous templates are available online, businesses just have to copy a template and spend some money to print it out.<\/p>\n<p>Businesses that want to incorporate creativity into these cards can also customize them and use them to spread brand awareness.<\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/coach-marketing-strategy\/\">Read also: Coach Marketing Strategy: Crafting the Game Plan for Success<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"12_Use_video_marketing\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>12. Use video marketing<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Videos are one of the best <a href=\"https:\/\/www.engagebay.com\/blog\/content-marketing\/\">content marketing<\/a> techniques in today&#8217;s digitally driven marketplace.<\/p>\n<p>Around <a href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics\/#:~:text=95%25%20say%20video%20marketing%20has%20helped%20them%20increase%20brand%20awareness.\">95%<\/a> of marketers believe that video marketing enhances brand awareness. Videos are also helpful in delivering a great deal of information to customers quickly.<\/p>\n<p>Do your best to shoot awesome videos of your spa in action &#8212; groom your stylists to become great video marketers. The better they get at shooting and sharing videos of the team at work, the more visibility your spa will get.<\/p>\n<p>Just make sure you have the explicit permission of your spa&#8217;s clients before you shoot or share videos.<\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/small-business-marketing-ideas\/\">12 Creative Small Business Marketing Ideas That Work<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"13_Text_message_or_SMS_marketing\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>13. Text message or SMS marketing<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Many businesses often overlook this marketing technique and focus more on <a href=\"https:\/\/www.engagebay.com\/marketing\/email-marketing\">email marketing<\/a>. But this is one of the best spa marketing ideas for big and small businesses.<\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/blog\/sms-marketing\/\">SMS marketing<\/a> can quickly become successful because almost everybody reads texts they receive on their mobile phone.<\/p>\n<p>Businesses can text their customers about special deals and discounts and also send them reminders about approaching appointments. This will lower the no-show percentage at the spa and enable you to save money.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"14_Local_SEO\"><\/span><strong><span style=\"color: #993300;\" data-darkreader-inline-color=\"\">14. Local SEO<\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Prospective customers looking for a quality spa will do a lot of research on the internet before deciding on an establishment to visit. This is especially true for clients who have never visited such a business before.<\/p>\n<p>It is important to ensure that your company appears in the initial few listings in the search results of nearby spas. Claim the local business listing using Yahoo Localworks, Google Places, and Bing Places.<\/p>\n<p>Set up your profile and personalize it with routinely updated details and images. This will make it easier for nearby customers to locate your spa right away.<\/p>\n<p>You can also improve local SEO by keeping a blog emphasizing your niche, services, and specific community. This will enable your spa business to connect personally with potential consumers. The content on your blog can also be altered to suit the needs and ideals of your community.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"15_Good_old_superior_service\"><\/span><span style=\"color: #993300;\" data-darkreader-inline-color=\"\"><strong>15. Good old superior service<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Most people visit a spa to solve some issue that is vexing them. Offering exceptional remedies to customer issues will help you build a name for your company and plays an important role in reputation management.<\/p>\n<p>Clients will consider your spa a top-notch and inviting business worth recommending to their friends. When satisfied, your clientele will spread the word about your business quickly on social media and in person.<\/p>\n<p>Similarly, offering incentives to current customers for referrals and discounts to freshly referred customers can further encourage them.<\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/email-templates\/\"><img decoding=\"async\" class=\"aligncenter wp-image-66103 size-full\" src=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png\" alt=\"Banner promoting over 1,000 free HTML email templates from EngageBay. Customize and send beautiful, easy-to-use email templates for impactful marketing campaigns. Try for free.\" width=\"770\" height=\"206\" srcset=\"https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206.png 770w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-300x80.png 300w, https:\/\/www.engagebay.com\/blog\/wp-content\/uploads\/2024\/08\/EMAIL-BLOG-CTA-770-206-768x205.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a><\/p>\n<p><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-arrow-circle-right\" style=\"background-color: #33809e; color: #ffffff;\" target=\"_blank\" rel=\"noopener\" data-darkreader-inline-bgcolor=\"\" data-darkreader-inline-color=\"\" href=\"https:\/\/www.engagebay.com\/blog\/micromarketing\/\">Here\u2019s What Micromarketing Means, and How It Can Help Your Business<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><span style=\"color: #339966;\" data-darkreader-inline-color=\"\"><strong>Conclusion<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Running and growing a successful business is no cakewalk, it requires tremendous effort and time. But with appropriate marketing and proactive decision-making, you can increase your revenue and expand your business easily.<\/p>\n<p>Spa businesses can use tools like <a href=\"https:\/\/www.engagebay.com\/\">EngageBay<\/a> to fulfill all their marketing needs, including email and SMS marketing. Contact EngageBay today and schedule your demo.<\/p>\n\r\n            <script>\r\n                var EhAPI = EhAPI || {}; \r\n                EhAPI.after_load = function() {\r\n                    EhAPI.set_account('ktb76s1540fl2hnhbqnrtd2npb', 'our');\r\n                    EhAPI.execute('rules');\r\n                };\r\n                (function(d, s, f) {\r\n                    var sc = document.createElement(s);\r\n                    sc.type = 'text\/javascript';\r\n                    sc.async = true;\r\n                    sc.src = f;\r\n                    var m = document.getElementsByTagName(s)[0];\r\n                    m.parentNode.insertBefore(sc, m);   \r\n                })(document, 'script', '\/\/d2p078bqz5urf7.cloudfront.net\/jsapi\/ehform.js');\r\n            <\/script>\r\n            <script>\r\n                function waitForEhForms() {\r\n                    const interval = 100; \/\/ Check every 100ms\r\n                    const checkAndLoad = () => {\r\n                        const params = new URLSearchParams(window.location.search);\r\n                        const elementorPreviewParam = params.get('elementor-preview');\r\n                        if (elementorPreviewParam && typeof EhForms !== 'undefined' && typeof EhForms.loadForms === 'function') {\r\n                            EhForms.loadForms();\r\n                            console.log('EhForms.loadForms() called successfully.');\r\n                        } else {\r\n                            setTimeout(checkAndLoad, interval);\r\n                        }\r\n                    };\r\n                    checkAndLoad();\r\n                }\r\n                \/\/ Call the function\r\n                waitForEhForms();\r\n            <\/script>\r\n        <div class='engage-hub-form-embed' id='eh_form_6268678992035840' data-id='6268678992035840'><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The most important aspect affecting a spa business&#8217;s profitability is its marketing strategy. A study conducted by Statista in Nov [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":36842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[22],"tags":[7991,42,7992,38,7996,7995,7985,149,7940,7994,7990,7489,7993],"class_list":["post-36729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-beauty-industry","tag-content-marketing","tag-customer-personas","tag-email-marketing","tag-gift-cards","tag-local-search-marketing","tag-loyalty-programs","tag-online-reviews","tag-referral-marketing","tag-search-engine-optimization-seo","tag-spa-marketing","tag-target-audience","tag-unique-selling-proposition"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.3 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rejuvenate Your Spa Marketing With These 15 Proven Strategies<\/title>\n<meta name=\"description\" content=\"Have a spa business and want some ideas to boost your revenue? Read on to find out some top strategies to market your spa business in 2026.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.engagebay.com\/blog\/spa-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rejuvenate Your Spa Marketing With These 15 Proven Strategies\" \/>\n<meta property=\"og:description\" content=\"Have a spa business and want some ideas to boost your revenue? 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