{"id":49380,"date":"2023-11-13T12:51:45","date_gmt":"2023-11-13T12:51:45","guid":{"rendered":"https:\/\/www.engagebay.com\/blog\/?p=49380"},"modified":"2026-05-05T14:41:25","modified_gmt":"2026-05-05T14:41:25","slug":"spa-email-marketing-guide","status":"publish","type":"post","link":"https:\/\/www.engagebay.com\/blog\/spa-email-marketing-guide\/","title":{"rendered":"Spa Email Marketing Blueprint for 2026"},"content":{"rendered":"

The United States spa industry is healthier than ever, with the International SPA Association<\/a> reporting that spas had an employee increase of 4.6 percent from 2021, a year when 181 million people visited.<\/p>\n

If your spa is similarly having a banner year, there is no better time to institute an email marketing campaign than now. You can use email marketing software<\/a> to ride the wave of momentum until it crests and then build that momentum back up again.<\/p>\n

However, many spas specialize in massages, aromatherapy, facials, manicures, pedicures, and reflexology, not email. If you\u2019re a spa owner or stakeholder eager to help your company master email marketing in 2025, you\u2019ve come to the right place.<\/p>\n

This beginner’s guide will explain the ins and outs of spa email marketing in detail, delving into the types of emails<\/a> to build for your campaigns (with examples!), and some best practices.<\/p>\n

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Table of Contents<\/p>\n<\/span><\/div>\n