{"id":49469,"date":"2023-11-03T13:35:35","date_gmt":"2023-11-03T13:35:35","guid":{"rendered":"https:\/\/www.engagebay.com\/blog\/?p=49469"},"modified":"2025-08-08T14:17:12","modified_gmt":"2025-08-08T14:17:12","slug":"ecommerce-marketing-guide","status":"publish","type":"post","link":"https:\/\/www.engagebay.com\/blog\/ecommerce-marketing-guide\/","title":{"rendered":"Winning in a Competitive World: eCommerce Marketing 101"},"content":{"rendered":"

You can’t imagine last-minute holiday shopping without eCommerce sites these days, can you? Its convenience is simply unmatched, with <\/span>63% of online purchases<\/span><\/a> happening on mobile devices. Since the pandemic, eCommerce has been on an unstoppable growth trajectory. If you\u2019re looking to get into eCommerce yourself, there\u2019s no better time than this.<\/span><\/p>\n

However, be warned: eCommerce is very competitive, and getting traffic to your store won\u2019t be easy. <\/span>Unless you\u2019re spot-on with your eCommerce marketing, that is. It can take a few hits and misses to get right. The key is to keep testing and optimizing. <\/span><\/p>\n

To speed you along your path to eCommerce success, we\u2019ve put together a comprehensive guide on how to build a solid funnel using various types of eCommerce marketing. We\u2019ll also discuss how you can use eCommerce marketing automation to reach your best customers and win them over.<\/span><\/p>\n

Ready to get started? Let\u2019s go.<\/span><\/p>\n

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Table of Contents<\/p>\n<\/span><\/div>\n