Are you considering switching from ActiveCampaign to another software?
Or maybe you’re considering choosing ActiveCampaign for your business — but need to check out other alternatives before making the decision.
If so, you’ve come to the right place.
You might feel overwhelmed by the sheer number of email marketing software out there.
ActiveCampaign might not offer the best customer support or onboarding process, as many users have reported:
See what we mean? But don’t worry, we’ve got you covered!
In this blog post, we’ll show you five of the best ActiveCampaign alternatives and why each may be a better choice for your business:
Happy hunting!
In today’s post, we’ll closely examine these five ActiveCampaign alternatives so you can choose the one that’s the best fit for your company!
We’ve laid out the features, discovered their pros and cons, and compared their pricing — so that you don’t have to do the gruntwork.
EngageBay is an all-in-one sales, marketing, and support solution with built-in Customer Relationship Management (CRM). Founded in 2017, EngageBay arose as a HubSpot alternative that’s more cost-effective for small businesses and startups.
Here are some features that make EngageBay a viable ActiveCampaign alternative:
Cost compared to ActiveCampaign | Plans for any of EngageBay’s products start at $8.99 a month per user for 15,000 contacts. You can also use their Free plan with support for up to 1,000 contacts. |
Trial? | EngageBay offers a 15-day free trial for its premium plans. |
Free version? | EngageBay offers a free-forever version to help businesses just starting out. |
Pros | If you need an ActiveCampaign alternative for small businesses and startups, EngageBay is a clear choice. You get a surprising number of services as part of their Free plan, and the premium plans are highly affordable. EngageBay’s Pro plan also offers unlimited emails. |
Cons | EngageBay’s integrations list is smaller than some more established sales and marketing tools. That said, EngageBay is adding new integrations at a rapid pace. |
Contacts | ActiveCampaign | EngageBay (per user) |
0 to 500 | Lite — $9 Plus — $49 Professional — $149 Enterprise — $259 | $0 |
501-1,000 | Lite — $29 Plus — $49 Professional — $149 Enterprise – $259 | $14.99 |
1,001-10,000 | Lite — $139 Plus — $229 Professional — $339 Enterprise — $539 | $49.99 |
Unlimited Contacts | For more than 100,000 contacts, you need to talk to ActiveCampaign’s Sales team. | $99.99 |
Read also: 13 Best Email Marketing Software to Grow Your Business
Few names in sales and email marketing software are as big as HubSpot, which divides its products into the Hubspot Marketing Hub, Sales Hub, Service Hub, and CMS Hub.
Here are some of its best features:
Cost compared to ActiveCampaign | HubSpot’s Starter plan with 1,000 contacts at $45 a month is comparable to ActiveCampaign’s Plus plan at $49 a month for the same number of contacts. Then HubSpot’s pricing gets considerably more expensive without adding a lot of contacts. |
Trial? | 14-day free trial. |
Free version? | Hubspot offers a free-forever version with limited features. |
Pros | If you want name recognition with your sales and email marketing platform, HubSpot is the cream of the crop. Their free CRM offers usable features, too. |
Cons | For startups and small businesses who plan on exceeding 1,000 contacts this year, the pricier plans of HubSpot are way outside of your budget. |
Contacts | ActiveCampaign | HubSpot |
0 to 1,000 | Lite — $29 Plus — $49 Professional — $149 Enterprise — $259 | Starter — $50 Professional — $1,780 Enterprise — $5,000 |
Up to 2,500 | Lite — $139 Plus — $229 Professional — $339 Enterprise — $539 | Starter — $145 Professional — $1,850 Enterprise — $5,000 |
>10,000 | Lite — $22 Plus — $379 Professional — $549 Enterprise — Custom pricing | Starter — $475 Professional — $2,100 Enterprise — $5,100 |
Read also: 8 Fantastic HubSpot Alternatives for Small Businesses
GetResponse is another excellent ActiveCampaign alternative for small businesses and startups.
It offers a suite of marketing solutions, including conversion funnels, landing pages, and autoresponders. In fact, its webinar feature is one of the best in the industry.
Here are some of the software’s features:
Cost compared to ActiveCampaign | GetResponse offers four plans, and the affordable pricing makes it a good alternative to ActiveCampaign. |
Trial? | 30-day free trial. |
Free version? | GetResponse offers a free-forever plan. |
Pros | Has one of the best webinar features compared to other CRM and automation platforms. |
Cons | GetResponse is a marketing automation tool, which means you don’t get sales automation features. |
Plan Pricing | ActiveCampaign (for 1,000 contacts) | GetResponse (for 1,000 contacts) |
Essential | Lite — $29 | Free — $0 (500 contacts only) |
Advanced | Plus — $49 | Basic — $19 |
Professional | Professional — $149 | Plus — $59 |
Enterprise | Enterprise — $259 | Professional — $119 |
Read also: Pipedrive Alternatives — 5 CRM Tools To Supercharge Your Sales Teams
Our fourth ActiveCampaign competitor is AWeber, a small business email marketing tool created in 1998.
Let’s take a look at some of AWeber’s top features:
Cost compared to ActiveCampaign | AWeber only has two plans, one of which is free. The paid plan is on par with ActiveCampaign’s Lite plan pricing. |
Trial? | No trial version for premium plans. |
Free version? | Aweber offers a free-forever version with 500 contacts. |
Pros | Recommended for small to medium businesses looking for advanced email automation features. |
Cons | Pipedrive doesn’t have many marketing features but excels in sales, and the opposite is true of AWeber. Aweber only offers marketing tools, so it is not recommended if you’re looking for a comprehensive software solution. |
Contacts | ActiveCampaign | AWeber |
0 to 500 | Lite – $9 Plus – $49 Professional – $149 Enterprise – $259 | Free — $0 Pro — $19.99 |
Up to 2,500 | Lite – $49 Plus – $99 Professional – $149 Enterprise – $259 | Pro — $29.99 |
Up to 5,000 | Lite – $79 Plus – $149 Professional – $209 Enterprise – $379 | Pro — $49.99 |
Up to 10,000 | Lite – $139 Plus – $229 Professional – $339 Enterprise – $539 | Pro — $69.99 |
Read also: AWeber Alternatives — Which One Should You Choose?
The last ActiveCampaign alternative on our list is Constant Contact.
Constant Contact offers a range of tools to help you build, grow, and succeed in your business. You get email marketing automation to connect with people, grow your lists, post on social media, and automate business processes.
Here are some key features of Constant Contact:
Cost compared to ActiveCampaign | For fewer contacts, both Constant Contact and ActiveCampaign are priced similarly. As your contact list grows, Constant Contact becomes more affordable than ActiveCampaign. |
Trial? | 14-day free trial |
Free version? | Constant Contact does not offer a free-forever version. |
Pros | Constant Contact is an excellent choice if you need a comprehensive marketing automation tool that doesn’t break your bank. |
Cons | It does not offer sales and customer support tools, so Constant Contact is not recommended if you need an all-in-one solution. |
Plan Pricing | ActiveCampaign | Constant Contact (per user) |
0-500 | Lite – $9 Plus – $49 Professional – $149 Enterprise – $259 | Core — $9.99 Plus — $45 |
501-2500 | Lite – $49 Plus – $99 Professional – $149 Enterprise – $259 | Core — $45 Plus — $70 |
Upto 10,000 | Lite – $139 Plus – $229 Professional – $339 Enterprise – $539 | Core — $95 Plus — $125 |
Read also: Constant Contact vs Mailchimp vs EngageBay — Which Tool Is Better?
Now that you’ve seen ActiveCampaign pricing compared to these great alternative tools, which one is the best?
You can’t go wrong with any of the recommended software options. Figure out what you need, and then choose the one that ticks all (or most) of your requirements.
For small businesses that need all-in-one software, EngageBay is the best option.
Why, you ask? It’s simple.
EngageBay offers the best return on investment (ROI) as it eliminates the need for multiple software.
And, it’s much more affordable than ActiveCampaign.
For example, the Lite version of ActiveCampaign with 10,000 contacts costs $174 a month. EngageBay, on the other hand, only costs $49.99 a month for the Growth plan.
But wait, there’s more. EngageBay’s Pro plan with unlimited contacts costs $99 a month. ActiveCampaign’s Professional plan costs a whopping $686 a month for just 25,000 contacts!
Sign up now for free — no credit card information or commitments needed.
If you need a demo to understand how EngageBay can help you, just book a 30-minute slot at your convenience and speak to our experts.
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