Home » Alternatives » Sendinblue (Brevo) vs Mailchimp And Other Email Tools [Tables]
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Sendinblue (Brevo) vs Mailchimp And Other Email Tools [Tables]

How does Sendinblue (Brevo) compare with Mailchimp, Drip, ActiveCampaign, and other popular email service providers?

With advanced features like unlimited contacts, push notifications, email tracking, and marketing automation, Sendinblue (Brevo) provides an efficient platform for email marketers to run successful campaigns.

However, it’s not tailored for all businesses, as it lacks a few important functionalities for lead capturing and nurturing. Also, your business may require a more advanced CRM solution to handle your marketing operations.

So, what is the best alternative to Sendinblue (Brevo): Mailchimp, ActiveCampaign, or GetResponse? 

In this article, we compare Sendinblue (Brevo) vs Mailchimp and nine email tools that offer better email marketing experiences in terms of pricing, functionalities, and customer support.

What is Sendinblue (Brevo)?

Sendinblue (Brevo) is a popular email service provider designed to help small and mid-sized businesses (SMBs), eCommerce merchants, and agencies build stronger customer relationships.

Founded in 2012, the digital marketing tool has developed well-built features that empower marketers and business owners to build automated workflows, connect with customers, and carry out successful digital marketing campaigns.

Sendinblue-logo
Sendinblue

Sendinblue (Brevo) combines email, WhatsApp, and SMS marketing features to help you drive traffic and improve engagement. It also supports a built-in sales CRM tool for managing contacts and tracking sales.

Sendinblue (Brevo) is an affordable email marketing tool with a flexible pricing model. This makes it a great fit for a wide range of businesses across several industries. Some of its features include marketing automation, Facebook Ads, SMS and WhatsApp campaigns, landing pages, etc.

Sendinblue (Brevo) Features

Sendinblue (Brevo) offers great marketing and CRM functionalities tailored to help both new and experienced marketers increase traffic and manage sales.

A few of these features include the following.

1. Email marketing

Sendinblue (Brevo) has a robust email marketing feature that lets you send timely and targeted email messages with high deliverability. They also help you personalize your marketing campaigns to boost customer interaction and engagement. Some of these functionalities include advanced personalization, smart segmentation, and pre-designed email templates.

Another useful feature here is the drag-and-drop/rich-text/custom HTML editor. It allows you to create customized emails tailored to meet your brand goals.

Like the email marketing feature, Sendfinblue also offers powerful functionalities for WhatsApp campaigns, push notifications, and SMS marketing.

Sendinblue marketing automation
Sendinblue (Brevo) marketing automation

2. Sales CRM

A powerful feature that sets Sendinblue (Brevo) apart from other regular email marketing tools is the customer relationship management (CRM) platform. Sendinblue (Brevo) CRM solution gives your sales team a 360° view of your deals, enables sales pipeline management, and supports customer tracking.

It also offers unique capabilities for adding notes, assigning tasks, adding contacts, etc., to enhance team collaboration and productivity. Moreover, Sendinblue (Brevo) supports unlimited contacts, so you can store, manage, and track all your customer interactions in one place, regardless of the size of your subscriber list.

3. Chat

Sendinblue (Brevo) combines chatbot and live chat features to help you connect and interact with your customers across various channels. With a reliable and efficient customer support system, you can provide help, resolve issues, and create personalized customer experiences. You can generate useful automated responses with the chatbot feature by gathering frequently asked questions (FAQs) from your customers.

The chatbot serves as an AI assistant that helps your visitors get quick and valuable answers to their questions whenever they land on your site. This boosts your engagement and enhances team productivity by eliminating the need to always answer repetitive questions.

4. Report and Analytics

Sendinblue (Brevo) supports great functionalities for monitoring, tracking, and measuring your marketing performance over time. A valuable feature like the A/B testing tool, alongside email heat maps, helps you see how your contacts interact with your emails.

Moreover, you can learn how your campaigns performed with the open and click-through reports. And with the machine-learning-powered feature, you can send timely emails to your contacts, regardless of their locations.

Read also: Mailgun Pricing Comparison With Top Alternatives

Sendinblue (Brevo) Pricing

Sendinblue (Brevo) marketing platform offers 4 major pricing plans:

  • Free – $0
  • Starter – $25/mo (monthly billing) and $22/mo (yearly billing)
  • Business – $65/mo (monthly billing) and $58/mo (yearly billing)
  • Enterprise – custom

Want to switch from Sendinblue (Brevo)? Our article on the best Sendinblue (Brevo) alternatives provides all the information you need to make the right choice.

Sendinblue Pricing
Sendinblue Pricing

Read also: Sendinblue Pricing — What You Need to Know Before Signing Up

Sendinblue (Brevo) vs Mailchimp and Other Email Tools

There are tons of email marketing tools with special features you may not find in Sendinblue (Brevo). In this article, we share 10 proven tools you can use if Sendinblue doesn’t work for you. They are:

  1. Mailchimp
  2. MailerLite
  3. Convertkit
  4. AWeber
  5. Drip
  6. GetResponse
  7. Constant Contact
  8. Mailjet
  9. ActiveCampaign
  10. SendGrid

1. Mailchimp vs Sendinblue (Brevo)

Mailchimp logo
Mailchimp

Mailchimp is one of the leading email marketing platforms with advanced features tailored for small and fast-growing businesses alike. It offers a wide range of functionalities, including marketing automation, advanced analytics and insights, A/B testing, dynamic content, contact segmentation, etc.

The email marketing software also has a basic marketing CRM feature that lets you connect your customer data in one dashboard.

Mailchimp has a free plan with a paid plan starting at $13 per month for 500 contacts. Unlike Sendinblue (Brevo), it charges you based on the number of contacts you have.

Mailchimp key features

  • Customer journey builder
  • Dynamic content
  • Creative studio
  • Reporting and analytics
  • Marketing CRM
  • Smart recommendation

Comparing key features of Sendinblue (Brevo)and Mailchimp

  Mailchimp Sendinblue (Brevo)
Contact management
  • More advanced and complex features
  • Uses segments, tags, and groups
  • Advanced list management features
  • Uses segments and tags
Templates and design
  • 100s of pre-built templates.
  • HTML editor offers more importing options
  • Drag-and-drop editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Pre-built journeys for welcome emails, promotional emails, etc.
  • Automated workflows for transactional emails
  • Basic and advanced automation workflows
eCommerce
  • N/A
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
Web push notifications
  • Available in mobile app
  • Supported
Reporting and Analytics
  • Reporting is comprehensive and more complex
  • Advanced analytics
Sales CRM
  • N/A
  • Supported
A/B testing
  • Test subject lines, content, send time, etc.
  • Multivariate testing
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
Social media
  • N/A
  • WhatsApp and Facebook
Customer support
  • The chatbot is free for all users
  • Email and chat support only available with paid plans
  • Phone support available only with premium plans
  • Email support, community forum, knowledge base, and phone support.
Pricing
  • No free trial
  • Free plan
  • Starting at $13 per month for 500 contacts
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts

If you’re considering switching from Mailchimp, don’t make a move until you read our article on the best Mailchimp alternatives.

Read also: How Does Mailchimp’s Pricing Compare To Its Competitors?

2. MailerLite vs Sendinblue (Brevo)

MailerLite logo
MailerLite

MailerLite is a simple but powerful email marketing tool that also doubles as a website builder. It supports robust digital marketing capabilities that empower marketers and store owners to grow their revenue by enhancing lead capturing and conversions.

The email marketing software combines powerful features that let you craft and send professional emails, and promote and sell digital products and services. Like Mailchimp, it has a free plan, and the paid plan starts at $19 per month. MailerLite bills you based on the number of subscribers you have.

MailerLite key features

  • eCommerce
  • Marketing automation
  • Website builder
  • Landing pages and forms
  • Email editor
  • Transactional emails
  • A/B testing
  • Reporting and analytics

Comparing key features of MailerLite and Sendinblue (Brevo)

  MailerLite Sendinblue (Brevo)
Contact management
  • Advanced contact management features
  • Uses segments, groups, and tags
  • Advanced features
  • Uses segments and tags
Templates and design
  • Professional, pre-built templates
  • Free image library
  • Rich-text editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Trigger emails
  • Automated email sequences for birthday, welcome, abandoned cart, and promotional emails
  • Basic and advanced automation workflows
Website builder
  • Blog builder
  • Online shop builder
  • SEO recommendations
  • N/A
Web push notifications
  • N/A
  • Supported
eCommerce
  • Integrations with Shopify, WooCommerce, etc.
  • Online shop builder
  • Supports paid subscription eCommerce sales tracking
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
Reporting and analytics
  • Advanced reporting and analytics
  • Advanced reporting and analytics
Sales CRM
  • N/A
  • Supported
A/B testing
  • Tests subject lines, content, and sender
  • Tests only 2 variations
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
Social media
  • N/A
  • WhatsApp and Facebook
Customer support
  • Email support, community forum, and knowledge base
  • Email support, community forum, knowledge base, and phone support.
Pricing
  • 30-day free trial
  • Free plan
  • Starting at $10/mo for 1,000 contacts
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts

Read also: MailerLite vs Mailchimp and Other Email Tools

3. ConvertKit vs Sendinblue (Brevo)

ConvertKit
ConvertKit

ConvertKit is a lead generation and email marketing tool well-designed to help creators connect with their audience. It enables coaches, musicians, podcasters, artists, bloggers, etc., to engage with followers and sell digital products/services (albums, courses, training, eBooks, etc.).

The email marketing platform also supports paid newsletter subscriptions to help creators monetize their audience. The platform has a free plan and supports free trials, with a paid plan starting at $29 per month for 1,000 contacts.

ConvertKit key features

  • Email designer
  • eCommerce
  • Visual automation
  • Landing pages and forms
  • Beautiful pre-designed email templates
  • Customizable segmentation
  • Automated email funnels
  • Real-time statistics

👉Are you getting the best deal with ConvertKit? Our thorough look into ConvertKit’s pricing and features can help you make the right choice for your business.🚀

Comparing key features of ConvertKit and Sendinblue (Brevo)

  ConvertKit Sendinblue (Brevo)
Contact management
  • Simple and easy to use
  • It uses tags and segments
  • Advanced features
  • Uses segments and tags
Templates and design
  • Simple, beautiful templates
  • Custom HTML code
  • Mobile responsive
  • Instant images
  • Drag-and-drop editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Visual journey builder
  • Triggered emails
  • Pre-built automation templates
  • Clear journey overview
  • Basic and advanced automation workflows
Web push notifications
  • N/A
  • Supported
eCommerce
  • Supports paid subscriptions
  • Sales tracking
  • Integrations with payment platforms
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
Reporting and analytics
  • Simple reporting and analytics
  • Advanced reporting and analytics
Sales CRM
  • N/A
  • Supported
A/B testing
  • Tests only subject lines
  • Tests only 2 variations
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
Social media
  • N/A
  • WhatsApp and Facebook
Customer support
  • Email support, community forum, knowledge base, and live chat
  • Email support, community forum, knowledge base, and phone support.
Pricing
  • 14-day free trial
  • Free plan
  • Starting at $29/mo for 1,000 subscribers
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts

Read also: Convertkit vs Mailchimp vs EngageBay — Which Tool is the Best for Small Businesses?

4. AWeber vs Sendinblue (Brevo)

AWeber logo
AWeber

AWeber is a cloud-based software that offers simple email marketing solutions to entrepreneurs and business owners, enabling them to send automated professional email newsletters to their subscribers.

Moreover, it supports great eCommerce features that allow you to monetize your audience using paid subscriptions or by selling digital products (courses, eBooks, training, etc.).

AWeber has a high email deliverability rate. This means your emails get to your subscribers’ inboxes instead of the spam folder. It has a free plan and the paid plan starts at $19.99 per month for 500 subscribers.

AWeber key features

  • Advanced email automation
  • Landing pages and forms
  • eCommerce
  • Web push notifications
  • Sales tracking
  • Split testing
  • Dynamic content

Comparing key features of AWeber and Sendinblue (Brevo)

  AWeber Sendinblue (Brevo)
Contact management
  • Simple features
  • Uses segments and tags
  • Advanced features
  • Uses segments and tags
Templates and design
  • Pre-built email templates
  • Drag-and-drop builder
  • Free stock images
  • Custom HTML editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Behavioral automation
  • Automated sequences for onboarding emails, thank you emails, promotional emails, etc.
  • Basic and advanced automation workflows
Web push notifications
  • Supported
  • Supported
eCommerce
  • Paid subscriptions
  • eCommerce page builder
  • Sales tracking
  • Integrations with Shopify, PayPal, Esty, etc.
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
Reporting and analytics
  • Reporting is basic and simple
  • Advanced reporting and analytics
Sales CRM
  • N/A
  • Supported
A/B testing
  • Tests subject lines, preview text, message content, and even send times
  • Tests about 3 variations
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
Social media
  • N/A
  • WhatsApp and Facebook
Customer support
  • Live chat, email support, community forum, knowledge base, and phone support.
  • Email support, community forum, knowledge base, and phone support.
Pricing
  • Free plan
  • No free trial
  • Starting at $19.99/mo for 500 subscribers
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts

Read also: AWeber vs Mailchimp and Other Email Tools

5. Drip vs Sendinblue (Brevo)

Drip logo
Drip

Drip is a powerful email marketing and automation platform that helps eCommerce site owners attract visitors and sell digital products and services.

It is a highly intuitive and user-friendly platform that enables online merchants to connect with their customers and build lasting relationships with customer-first marketing. It starts at $39 per month for 2,500 contacts.

Drip key features

  • Forms and popups
  • Marketing automation
  • Smart segmentation and personalization
  • Insights and guidance
  • Split testing
  • Beautiful pre-designed email templates

Want to find a Drip alternative that’s better suited to your needs? Check out our article on the top Drip alternatives.

Comparing key features of Drip and Sendinblue (Brevo)

  Drip Sendinblue (Brevo)
Contact management
  • Simple features
  • Basic segmentation options
  • Advanced features
  • Uses segments and tags
Templates and design
  • Pre-built email templates
  • Drag-and-drop builder
  • Custom HTML editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Pre-built workflows
  • Visual workflow builder
  • Basic and advanced automation workflows
Web push notifications
  • N/A
  • Supported
eCommerce
  • Supported
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
Reporting and analytics
  • Reporting is basic and simple
  • Advanced reporting and analytics
Sales CRM
  • N/A
  • Supported
A/B testing
  • Tests subject lines and email content
  • Tests up to 4 variations
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
Social media
  • N/A
  • WhatsApp and Facebook
Customer support
  • Email support, community forum, knowledge base, and phone support.
  • Email support, community forum, knowledge base, and phone support.
Pricing
  • Free plan
  • 14-day free trial
  • Starting at $39/mo for 2,500 subscribers
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts

Read also: Mailchimp vs Drip — Which Is the Best Email Marketing Platform?

6. Sendinblue (Brevo) vs GetResponse

GetResponse
GetResponse

GetResponse is an all-in-one digital marketing software that empowers marketers to capture and convert new leads. It offers robust email marketing features and more powerful capabilities for building web pages, creating automated workflows, and managing deals.

GetResponse has several advanced features that help you amplify your marketing processes and increase conversions. The price is $15.58 per month for 1,000 contacts – no free plan.

GetResponse key features

  • Autoresponders
  • Advanced segmentation
  • Website builder
  • Marketing automation
  • SMS marketing
  • Web push notifications
  • Conversion funnels
  • Live chat
  • eCommerce

Comparing key features of Sendinblue (Brevo) and GetResponse

  Sendinblue (Brevo) GetResponse
Contact management
  • Advanced features
  • Uses segments and tags
  • Advanced features
  • Uses segments, scores, and tags
Templates and design
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
  • Custom HTML editor
  • GIFs and free stock photos
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Basic and advanced automation workflows
  • Pre-built automation workflows
  • Autoresponder
  • Behavioral targeting
Web push notifications
  • Supported
  • Supported
eCommerce
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
  • Integrations with Shopify, WooCommerce, PrestaShop, Magento, etc.
  • Promo codes and automated product recommendations
Reporting and analytics
  • Advanced reporting and analytics
  • Advanced reporting and analytics
Sales CRM
  • Supported
  • N/A
A/B testing
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
  • Tests subject lines and email content
  • Tests up to 5 variations
SMS marketing
  • Supported
  • Supported
Social media
  • WhatsApp and Facebook
  • Facebook
Customer support
  • Email support, community forum, knowledge base, and phone support.
  • Live chat, email support, community forum, and knowledge base.
Pricing
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts
  • No free plan
  • 30-day free trial
  • Starting at $15.58/mo for 1,000 subscribers

Read also: GetResponse Pricing and Comparison With More Affordable Alternatives

7. Sendinblue (Brevo) vs Constant Contact

Constant Contact logo
Constant Contact

Constant Contact is a popular email marketing software that enables marketers to run effective digital marketing campaigns. Launched in 1995, the email marketing solution serves businesses across major industries by helping them grow their subscriber list and send timely and personalized emails.

The pricing starts at $9.99 per month.

Constant Contact key features

Comparing key features of Sendinblue (Brevo) and Constant Contact

  Sendinblue (Brevo) Constant Contact
Contact management
  • Advanced features
  • Uses segments and tags
  • Simple, easy to use, and has basic features
  • Uses segments and tags
Templates and design
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
  • 100s of pre-built templates
  • Custom HTML editor
  • Drag-and-drop editor
Marketing automation
  • Basic and advanced automation workflows
Web push notifications
  • Supported
  • N/A
eCommerce
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
  • Integrations with Shopify, eBay, BigCommerce, WooCommerce, Magento, etc.
Reporting and analytics
  • Advanced reporting and analytics
  • Reporting is basic
Sales CRM
  • Supported
  • N/A
A/B testing
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
  • Test only subject lines
  • Test only 2 variations
SMS marketing
  • Supported
  • Supported
Social media
  • WhatsApp and Facebook
  • WhatsApp, Facebook, Instagram, Twitter, and LinkedIn
Customer support
  • Email support, community forum, knowledge base, and phone support.
  • Email support, community forum, knowledge base, and phone support on all plans
Pricing
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts
  • 60-day free trial
  • No free plan
  • Starting at $9.99 per month for 500 contacts

Read also: What is Constant Contact? Features, Pricing, Reviews, and Alternatives

8. Mailjet vs Sendinblue (Brevo)

Mailjet
Mailjet

Mailjet is a simple email marketing and automation platform for sending targeted emails, SMS, and newsletters to email subscribers. It has unique features for creating personalized messages and running effective marketing campaigns.

Also, Mailjet offers a collaboration toolkit that supports great features designed to boost team productivity and efficiency. It has a free plan, and the paid plan starts at $15 per month. Like Sendinblue (Brevo), it charges you based on the number of emails sent and not your contacts.

Mailjet key features

  • Email APIs and SMTP relay
  • Email automation
  • Advanced segmentation
  • A/B testing
  • Statistics
  • Email editor
  • Real-time collaboration
  • Email verification
  • Contact management

Comparing key features of Mailjet and Sendinblue (Brevo)

  Mailjet Sendinblue (Brevo)
Contact management
  • Simple features
  • Basic segmentation options
  • Advanced features
  • Uses segments and tags
Templates and design
  • 100s of pre-built templates
  • Custom HTML editor
  • Drag-and-drop editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Basic and advanced automation workflows
Web push notifications
  • N/A
  • Supported
eCommerce
  • N/A
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
Email verification
  • Supported
  • N/A
Reporting and analytics
  • Advanced reporting and analytics
  • Advanced reporting and analytics
Sales CRM
  • N/A
  • Supported
A/B testing
  • Tests subject lines, images, content, headers, CTA buttons, etc.
  • Tests up to 10 variations
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
SMS marketing
  • Transactional SMS
  • Supported
Social media
  • N/A
  • WhatsApp and Facebook
Customer support
  • Email support, chat support, ticket support, knowledge base, and phone support.
  • Email support, community forum, knowledge base, and phone support.
Pricing
  • Free plan
  • No free trial
  • Starting at $15 per month for unlimited contacts
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts

Read also: The Marketer’s Guide To The Top 10 SendGrid Alternatives

9. ActiveCampaign vs Sendinblue (Brevo)

ActiveCampaign logo
ActiveCampaign

ActiveCampaign is a marketing and sales CRM software that helps marketers create better and more personalized customer experiences. With hundreds of pre-built automation workflows, ActiveCampaign enables you to send targeted and timely emails to your customers.

The CRM platform helps you manage and segment your contacts to improve email personalization, and audience engagement and interaction, regardless of their locations. Although it doesn’t have a free plan, it supports a 14-day free trial with a paid plan starting at $29 per month.

ActiveCampaign key features

  • Site tracking
  • Landing pages and forms
  • Marketing and sales automation
  • Sales CRM
  • Lead scoring
  • eCommerce
  • Transactional emails
  • Audience segmentation

Read also: What is MailerLite? Reviews, Pricing, Pros and Cons, Alternatives

Comparing key features of ActiveCampaign and Sendinblue (Brevo)

  ActiveCampaign Sendinblue (Brevo)
Contact management
  • Simple and easy to use
  • Uses tags and segments
  • Advanced features
  • Uses segments and tags
Templates and design
  • 100s of pre-built templates
  • Custom HTML editor
  • Drag-and-drop editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Basic and advanced automation workflows
Web push notifications
  • N/A
  • Supported
eCommerce
  • Offers product catalogs
  • Supports cross-sells and upsells
  • Integrates with various eCommerce platforms
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
Reporting and analytics
  • Advanced reporting
  • Advanced reporting and analytics
Lead scoring
  • Supported
  • Supported
Sales CRM
  • Supported
  • Supported
A/B testing
  • Tests subject lines, images, email content, calls to action, and the ‘from’ information.
  • Tests up to 5 variations
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
SMS marketing
  • Supported
  • Supported
Social media
  • N/A
  • WhatsApp and Facebook
Customer support
  • Email support, live chat, community forum, knowledge base, and phone support.
  • Email support, community forum, knowledge base, and phone support.
Pricing
  • 14-day free trial
  • No free plan
  • Starting at $9/mo
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts

Read also: ActiveCampaign Pricing and Comparison with Other Alternatives

10. Sendgrid vs Sendinblue (Brevo)

Twilio SendGrid
Twilio SendGrid

SendGrid is an email marketing service provider and SMTP service designed to help business owners send targeted and personalized emails to their customers. With its advanced functionalities, marketers can run successful email campaigns and send transactional emails.

Unlike most email marketing platforms, SendGrid offers deliverability insights and email verification to help you maintain a clean email list. It has a free plan, and a paid plan starting at $15 per month.

SendGrid key features

  • Email API
  • Email design
  • Marketing automation
  • Transactional emails
  • Email testing
  • Contact management
  • Analytics and reports
  • SMTP service

Comparing key features of SendGrid and Sendinblue (Brevo)

  SendGrid Sendinblue (Brevo)
Contact management
  • Advanced features
  • Uses segments and tags
  • Advanced features
  • Uses segments and tags
Templates and design
  • Responsive email templates
  • Custom HTML editor
  • Drag-and-drop editor
  • Custom HTML editor
  • Drag-and-drop editor
  • Professional, pre-built templates
Marketing automation
  • Automated email series for onboarding and follow-up emails
  • Basic and advanced automation workflows
Web push notifications
  • N/A
  • Supported
eCommerce
  • N/A
  • Abandoned cart and transactional emails
  • Integrations with Shopify, WooCommerce, Magento, etc.
Email verification
  • Supported
  • N/A
Reporting and analytics
  • Email statistics
  • Simple reporting
  • Advanced reporting and analytics
Sales CRM
  • N/A
  • Supported
A/B testing
  • Tests subject lines and content
  • Tests up to 6 variations
  • Tests subject line, preview text, links, images, content, and CTAs
  • Test only 2 variations
SMS marketing
  • Supported
  • Supported
Social media
  • N/A
  • WhatsApp and Facebook
Customer support
  • Email support, community forum, knowledge base, and chat support.
  • Phone support is available only with the pro plan
  • Email support, community forum, knowledge base, and phone support.
Pricing
  • 30-day free trial
  • Free plan
  • Starting at $15/mo for 1,000 contacts
  • Free plan
  • No free trial
  • Starting at $25 per month for unlimited contacts

Read also: 11 Wishpond Alternatives to Catapult Your Business Growth [+Pricing]

Final Takeaway: What’s the Best Sendinblue (Brevo) Alternative?

Sendinblue (Brevo) is unarguably one of the popular email service providers that support advanced marketing capabilities at a low cost; however, it is not without pitfalls. Fortunately, other alternatives can cover these limitations, depending on your business needs.

Platforms like Drip, GetResponse, or ActiveCampaign are more suitable for eCommerce marketers. Other tools like Mailjet and SendGrid offer great SMTP services.

If you’re looking for a platform that offers more than email marketing, EngageBay is unbeatable (for the price). It’s an all-in-one CRM software that supports sales, marketing, and customer service features. Starting at $14.99, EngageBay combines great marketing automation with advanced CRM functionalities.

Signup for a free plan or book a demo to see how EngageBay can help your business.

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