If you are an existing HubSpot user looking to cut costs, or someone who is just shopping around for an affordable all-in-one marketing tool, you are at the right place.
When you started out, marketing for online was all the fad. Someone recommended you HubSpot and you saw their features, you were quite impressed, and decided to sign up for one of their free plans.
Pretty soon you realized what you are buying is not what you thought it would be. Even if you are not a HubSpot user, you’re probably here looking for an affordable Hubspot alternative.
The good news is that you are at the right place. At EngageBay, we are transparent about the features we offer and our pricing as well.
Marketing budgets for small businesses are already limited. In such case, one wonders - how much can a small business save to actually make a difference?
Even if you’re still on the fence, we think that after reading this guide, which compares EngageBay to HubSpot, that you’ll have a much easier time making a decision that benefits you and your employees.
HubSpot doesn’t solely offer marketing software, but also sales and customer relationship management or CRM software. If you spend the money for all those, your HubSpot dashboard is going to look quite cluttered and hard to manage.
Here at EngageBay, we do marketing, and we’re very good at it.
We want our customers to enjoy all the marketing features at low cost without any compromise on usability. Our all-in-one inbound marketing software is designed for simplicity. You won’t spend hours trying to figure out your dashboard and features like you would with HubSpot.
Unlike HubSpot, EngageBay has no mandatory on-boarding fee.If you get stuck anywhere, you can seek help from our support associates
At EngageBay, we are transparent about the features we offer and our pricing as well.
If you want every single feature HubSpot has to offer, including SEO, email automation, social media marketing, email marketing, A/B testing, and more, you have to pay thousands of dollars each month to get it.
That’s per user, too, so the more employees your small business or startup has, the more you’re spending out of your pocket every single month.
HubSpot’s free marketing plan is very much a lead magnet. Meaning it is more of a way to get the customers in rather than actually helping them out by offering value. Here are the list of marketing features that you DON’T get with HubSpot free plan: .
|What HubSpot does not offer||How does it affect your marketing plan?|
|NO Email Marketing||You can only collect leads, but you have to sign up for another tool to send emails. More number of tools you use, the higher your overhead and the more time you spend just managing those tools.|
|NO Segmentation of Email Lists||Without any list creation or segmentation capabilities, all you have is a stack of email addresses. Lack of segmentation means less personalized targeting and therefore, lower conversions.|
|NO Mobile Optimization||If you use any feature, say Forms, you are creating them for users originating from desktop In the modern day lifestyle, your customers are constantly being on the move. Without any mobile optimization, you lose all your mobile traffic (more than 50% of your total traffic).|
|NO Phone or Email Support||If you are stuck at a point using the tool, you cannot call or email anyone from HubSpot. You will have to figure it out on your own.|
If you choose a lesser plan, you’re essentially shooting yourself in the foot. You either have to manually do a lot of marketing yourself, which is a time strain, or download five or more other programs to do your marketing for you.
At EngageBay, we understand acknowledge that any business with an online presence must take mobile traffic seriously.
All of our pricing plans (free and paid) come with mobile optimization built in . You don’t have to pay anything extra to avail such a fundamental marketing feature.
Talking about fundamental features, what’s the use of collecting leads if you can’t send them emails? EngageBay makes email marketing simple, quick, and efficient. Want to stay connected with your potential customers? Quickly select any template, customize it with point-and-click editor, select the recipients, optimize the settings, and send your message to the customers.
And yes - email marketing is included in our free plan!
List creation and management, email sequences, and email/phone support - all these features cost at least $50 / month with HubSpot. EngageBay understands the budget constraints for small businesses.
All these features are included in our plans starting from $6.99 / month if you bill annually and $9.99 / month for monthly billing.
Here at EngageBay, we’re letting users try our beta for free. You get access to the full functionality of EngageBay for free.
Even once we move out of beta, our most expensive package, the Enterprise package, will only cost less than $100 / month. With that, you get priority support, account-based marketing, a white-label complete SEO toolkit, thousands of emails, and unlimited web forms and contacts.
We think that price is much more aligned with budgets of most growing companies.
If you do decide to take the plunge and pay for HubSpot, you’ll be charged more than just your monthly fee. There’s both a mandatory on-boarding session fee and the yearly payment, both of which you pay at the start of becoming a HubSpot user.
The onboarding session costs anywhere between $600 to $3,000, depending on the plan you select. There are no monthly payment plans, either. So, if you need to try out for a month before going for yearly subscription, you don't have that option.
Both fees are mentioned on the pricing page, but if you don’t look for them, you might miss them. With EngageBay, we don’t require any such mandatory charges. There’s no onboarding session fee here. We have both, a monthly payment option and a yearly payment option (with discounts).
For more details, check our pricing page out. You’ll see there are no surprises.
Even with their $50 / month Starter plan, HubSpot’s email marketing features are limited:
On HubSpot, all these functions will cost $800 / month paid yearly. There is also a mandatory on-boarding fee of $3000 that you can’t skip. It takes over $15,000 of initial payment to get started - and that’s even before adding the taxes.
You need landing pages, A/B testing, detailed segmentation, and marketing automation to have a growth-enabling ecosystem. It helps your marketing team thrive and achieve or even exceed your marketing goals.
At EngageBay, you can enjoy all these features for just $79.99 / month. Your payment goes down even further to just $55.99 / month, if you purchase an yearly contract. No on-boarding fees, no hidden charges, and guaranteed phone support.
Our founders are owners of startups and small businesses just like you. We understand that money is tight in those early days. We also know how important it is to successfully market your new company. HubSpot’s audience seems to be mid-sized or even Fortune 500 companies with unlimited budgets instead of small businesses like yours.
Your budget isn’t even close to unlimited, nor is your time. By trying to learn and integrate several other programs or software into your current system, you waste time. Yet manually doing all your marketing sucks up even more time.
That’s why we’re here. EngageBay is made for small businesses who want all the marketing features of HubSpot but without the hefty price tag.
One feature you get for all the money you do spend on HubSpot is a built-in blogging platform. You don’t need to use WordPress or other third-party software to compile blog posts if you have a HubSpot account.
That’s great, until you decide you want to quit HubSpot.
At that point, you’re either locked in and stuck, or, if you do quit, it’s going to be at the expense of your wallet.
EngageBay has a tight WordPress integration which works seamlessly with other EngageBay functionality. With Wordpress, all the content you create and publish is yours, 100 percent.
If all this sounds too good to be true, we promise, it isn’t. EngageBay may be in beta now, but all our services are ready to use today. These include:
If you’re convinced to give EngageBay a try, click here to sign up and get started today!
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