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Do It All With EngageBay

Stop paying thousands of dollars to dozens of marketing, sales, and support software. Experience the world's most affordable, unified software. EngageBay's all-in-one CRM software is the most comprehensive solution for your business.

Simplify Marketing, Sales, & Support with the best free
All-In-One CRM software

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Benefits of a Lead Management

Efficient Lead Tracking

Track your leads closely and enhance the experience for those leads that are closer to conversion, optimizing the use of your resources.

Impactful Lead Nurturing

Optimize the lead nurturing process with EngageBay's Lead Management Solution. Well nurtured leads are more likely to convert than leads that are not nurtured.

Filter Your Leads Better

Save time with EngageBay's Lead Management platform with its wide range of tools. Create a lead scoring system and set up filters and restrictions so that the right leads are effectively targeted.

Be More Productive with Automation

Automate additional workflows with EngageBay's sophisticated Lead Management System. By enabling lead distribution, businesses can organize leads so that some can be re-sold to eager buyers.

Receive Actionable Insights

EngageBay's Lead Management Platform has advanced tracking capabilities that help you keep a close eye on high-quality leads. This data helps you convert the leads you’re tracking, and also provides a roadmap for creating a better customer journey for future prospects.

Enjoy Real-Time Reporting

For instant updates, EngageBay's real-time reporting is an invaluable resource that can let you make changes on the go depending on lead generation analytics. This data will let you quickly double down on successful channels and scale down less effective practices.

Improve Team Coordination

Empower your sales and marketing departments to work seamlessly by having access to the same data sets. Increase lead generation and lead conversion by creating a more focused sales funnel. Reduce errors and gaps in communication.

Related Blog Posts

Want to learn more? Read our comprehensive blog posts

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What Is Social CRM and How Can It Help Your B2B Efforts

If you’re not too familiar with social CRM, you’ve come to the right place. In this article, we’ll cover the concept in depth. We’ll even share our best social CRM case studies for you to review and replicate for your business.

12 BEST PRACTICES TO IMPROVE CRM USER ADOPTION

6 WAYS TO IDENTIFY SALES OPPORTUNITIES AND CLOSE THE DEAL

As a salesperson, there are few feelings more exciting than closing the deal and making that sale. Not only do you put more money in your pocket (or the pocket of your company), but you could bring in a new buying customer in the process.

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CUSTOMER LIFECYCLE MANAGEMENT (CLM) EXPLAINED

In using customer relationship management or CRM software, you feel like you have a fairly good grasp on the satisfaction and buying behaviors of your customers. You may even decide to augment your CRM software with social CRM, also known as SCRM. Like SCRM, there’s a way to make your current CRM software even better and more rewarding for your company. That is through implementing the tool(s) that you get with a customer lifecycle management or CLM system.

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11 B2B SALES TECHNIQUES YOUR BUSINESS SHOULD USE

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Now that we’re almost halfway through 2021, what is your company doing to meet its B2B sales goals? The midpoint of the year is the perfect time to sit down and analyze your sales techniques.

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7 FUNDAMENTAL CRM METRICS YOU SHOULD BE MEASURING

Hey! Are you curious to understand the complexity of the terms CRM and CRM metrics? Are you eager to know the most important CRM metrics for the success of your organization?

Frequently Asked Questions

Got Questions? We are here to answer them

Lead Management Software and CRM are two different things. However, sometimes there is a very fine distinction, since there are quite a few overlapping features. In fact, both the terms are used quite loosely, and interchangeably to describe a system that manages the complete customer lifecycle.

Lead management software brings in the leads and navigates them through the process of qualifying and nurturing. Then, it hands them off to your sales reps who turn leads into paying customers. This is the point where your CRM takes over.

A powerful Customer Relationship Management system offers a number of features and functionalities at an affordable price point. A CRM impacts a business significantly. It helps in nurturing leads and building better long-standing relationships with customers even before interactions with the sales team happen.

By executing effective marketing campaigns, tracking leads and acting on actionable data points, CRM software can nurture leads strategically, thereby ensuring better rates of successful closure.

Businesses generate leads through numerous sources and different channels such as websites, ads, cold calls and emails, events, etc. Because of the availability of such a wide range of sources, it’s critical to have an effective system to manage leads. In this case, a spreadsheet or a simple contact database will not be sufficient.

A large number of businesses find it difficult to convert leads to customers because they cannot differentiate the hot leads from the cold ones. As a result, they end up missing out on strong opportunities. Implementing lead management gives you a centralized process to manage lead information, score leads, maintain communication and even nurture them consistently.

In today's competitive environment, there are a large offering of lead management tools to choose from, usually packaged as part of a larger CRM suite. Ensure that you do your research and take your time when making a purchasing decision. Ask relevant questions focused around building up a strong customer base for your business.

If you work in a niche industry, don’t overlook slightly smaller providers. While some companies aren’t as well known, it doesn’t mean their software isn’t every bit as impeccable as a mainstream solution.

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