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Related Blog Posts

Want to learn more? Read our comprehensive blog posts

Email Marketing Software

12 Best Email Marketing Software for Small Businesses in 2020

According to current data from HubSpot, almost all B2B marketers (93 percent) will send along content and offers via email.

Email Marketing Strategies

11 Tested Tips to Improve Open Rates Through Email A/B Testing

Sometimes, as marketers, we get so caught up in what we think looks great that we forget to think about what our audience prefers.

Lead Generation

What Is a Webinar and How to Use It for Lead Generation

Webinars have become powerful tools for B2B marketers. Research reveals that 73% of B2B marketers claim that webinars are incredibly vital in generating high-quality leads.

Text Emails

Which Is Better: HTML or Plain Text Emails?

A shiny new email arrives in your inbox from a company you like doing business with. You excitedly open it and see a slew of impressive graphical elements, neat links, maybe even some interactivity or a video.

Effective Email Marketing

How to Create a Cold Email Strategy That Will Hook Your Readers

There’s no doubt that cold email campaigns can be a highly effective way to reach new customers and grow your business.

customer journey

Enhance the customer journey, use marketing automation

An experience lasts ages. They say we don’t miss a place or a person, but what we really miss is how they made us feel.

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