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What Is Custom Email Template?

 

Custom Email Template Definition:

A custom email template helps businesses create their unique brand identity by allowing them to add colors, fonts, and other elements that match a particular email marketing goal.

In essence, it helps you take your email marketing strategy to the next level. You can design and program your own email templates for better results.

Why Do You Need a Custom Email Template?

There are two main reasons for using a custom email template.

It Speeds Up Email Campaign Production

Custom email templates are convenient and easy to edit, and require no prior coding knowledge. EngageBay's drag-and-drop feature makes the whole process a lot faster. Besides, it offers you a chance to design an email campaign that matches your strategy.

It Improves Your Email Marketing Consistency

Once you have mastered how to edit custom email templates, you can easily craft exciting and attractive emails for your audiences. Thus, you can draft more emails and maintain a continuous flow of communication with them.

How to Create Custom Email Templates

EngageBay's email marketing tool enables you to create both simple plain text emails and attractive, stylish emails containing images or infographics and other dynamic elements.

The steps are pretty simple:

i. From the Marketing dashboard, navigate to Templates > Email Templates.

ii. Once you're there, click on the Custom button. Start building a custom template using the pre-built blocks.

iii. Easily add a new block using the drag and drop builder on the right. You can even move each block by holding down the move icon on the left side of the block.

vi. Select the Block you want to edit, and by clicking on the Pencil icon, you can make changes to the — fonts, sizes, colors, etc.

V. Under the Content section, you can add different elements to each block, including text, image, video, button, and more.

viii. Once done, hit the Save button and name your email template. You can even Preview your template before sending it to anyone.

It will now appear on your Email Template list.

I highly recommend the tool. It's an awesome tool for a startup like us.

Garma Gay D.

Technical Helpdesk Support Analyst, Atos
testimonial by Garma
I was using ActiveCampaign but the costs were adding up quite quickly. I tried other platforms but the automation sequence offered by ActiveCampaign is not easy to find, until, I got Engagebay. The platforms offer an awesome automation platform for emails, plus landing pages and forms. It works quite well and can be a perfect substitute.

Leonardo W.

Founder, Wolff Consultoria
testimonial by Leonardo
A full-featured marketing platform. With this, you have all you need to get started and succeed. Having all in one platform make any marketer job much easier.

Santiago B.

Southern Europe Director, Triptease
testimonial by Santiago
Enabled me to easily capture details of interested parties for my products. Ease of use Feature set. Excellent customer service.

Raymond B.

IT Project Manager, BespokeIT/Corp Networking Limited
testimonial by raymond
It covers everything a small business sales/marketing team needs.

Gergely Csaba N.

Online Marketing, Chamaileon
testimonial by Gergely
I love the landing page builder and ability to import a URL and basically create any type of landing page. This makes creating funnels super easy. You can then customize it to suit your needs. I also liked the fact that the landing pages and automation were all in the same tool. This saves time and makes it so much easier to do email marketing.

Vandana Taxali

Intellectual Property, Digital Media & Entertainment Lawyer
testimonial by Vandana
I like how they give you access to all these marketing and CRM/sales features in one dashboard. It could easily replace a number of other tools you are using right now. Pricing is fair for what you get too and I also really like the file repository feature that bigger marketing teams will really appreciate. I would be happy to recommend this tool to my clients.

Paul T.

eMarketing Strategist, Paul Therond Consulting
testimonial by Paul
This product is just like HubSpot. I cannot believe the price, so far I've used it for 2 weeks and those guys have added 2 features more.

Ivana B

Founder, New Marketing.Agency
testimonial by Ivana
Most basic and advanced tools you need in your online business is inside Engagebay, from lead generation, email marketing, page builder, CRM (alternative for Hubspot and Infusionsoft) and my most favorite is the marketing automation.

Jan Patrick T

Executive Managing Broker, Greatway Financial Inc
testimonial by Jan
All its tools and functions are good, but what I like most are the automation and programming in social networks along with landing pages, pop-ups, and forms that together help me increase traffic and in the short term generate sales.

Dioshai G

Web Developer, Huawei Technologies
testimonial by Dioshai
The software is easy to set up and implement. I feel EngageBay is quickly becoming a marketing automation competitor to the premium SAAS offerings. EngageBay's customer support has been very responsive and helped me resolve an implementation issue almost immediately.

Shawn L

Marketing Manager, List Biological Laboratories, Inc
testimonial by Shawn
I highly recommend the tool. It's an awesome tool for a startup like us.

Garma Gay D.

Technical Helpdesk Support Analyst, Atos
testimonial by Garma
I was using ActiveCampaign but the costs were adding up quite quickly. I tried other platforms but the automation sequence offered by ActiveCampaign is not easy to find, until, I got Engagebay. The platforms offer an awesome automation platform for emails, plus landing pages and forms. It works quite well and can be a perfect substitute.

Leonardo W.

Founder, Wolff Consultoria
testimonial by Leonardo
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